DirecTV Advertiser Profile
Subscription Streaming Service
2230 East Imperial Highway, El Segundo, CA US 90245-3501
DirecTV is part of AT&T Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. DirecTV launched and advertised 4 new products in the past twelve months.
We have 39 people on file in marketing roles at DirecTV, and 21 at their agencies.
We have 39 people on file in marketing roles at DirecTV, and 21 at their agencies.
Summary
DirecTV is part of AT&T Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. DirecTV launched and advertised 4 new products in the past twelve months.
We have 39 people on file in marketing roles at DirecTV, and 21 at their agencies.
We have 39 people on file in marketing roles at DirecTV, and 21 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 60 decision makers for you to contact at DirecTV, including Executives, Strategists, Media Buyers and Agency contacts.
Amy L.
Chief Advertising Sales Officer
Melonie S.
Senior VP, Managing Director
Masha G.
Senior Director, Media
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 60 decision makers for you to contact at DirecTV, including Executives, Strategists, Media Buyers and Agency contacts.
Amy L.
Chief Advertising Sales Officer
Melonie S.
Senior VP, Managing Director
Masha G.
Senior Director, Media
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by DirecTV and its subsidiaries.
Video
Last ran on YouTube - Comedy Channels on 5/1/2024.
TV
Last ran on Motor Trend on 5/11/2024.
Print
Last ran on AAHOA Today's Hotelier in the 05/2024 issue.
Video
Last ran on YouTube - Comedy Channels on 5/1/2024.
TV
Last ran on Motor Trend on 5/11/2024.
Print
Last ran on AAHOA Today's Hotelier in the 05/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by DirecTV and its subsidiaries.
Video
Last ran on YouTube - Comedy Channels on 5/1/2024.
TV
Last ran on Motor Trend on 5/11/2024.
Print
Last ran on AAHOA Today's Hotelier in the 05/2024 issue.
Video
Last ran on YouTube - Comedy Channels on 5/1/2024.
TV
Last ran on Motor Trend on 5/11/2024.
Print
Last ran on AAHOA Today's Hotelier in the 05/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
DirecTV Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- DirecTV recently bought a Page Takeover digital ad. See which other premium units they bought.
- DirecTV recently placed a direct ad on www.hotelbusiness.com. See where else they recently placed direct ads.
- DirecTV recently placed a programmatic ad on www.oprah.com/index.html. In the last 12 months, they have partnered with Google and 13 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
DirecTV Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- DirecTV recently bought a Page Takeover digital ad. See which other premium units they bought.
- DirecTV recently placed a direct ad on www.hotelbusiness.com. See where else they recently placed direct ads.
- DirecTV recently placed a programmatic ad on www.oprah.com/index.html. In the last 12 months, they have partnered with Google and 13 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,252 new product launches overall.
DirecTV launched campaigns supporting 4 new product lines in the last twelve months, including DirecTV (Corporate).
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,252 new product launches overall.
DirecTV launched campaigns supporting 4 new product lines in the last twelve months, including DirecTV (Corporate).