Macy's Fragrances Advertiser Profile
Macy's Fragrances is part of:
Macy's Fragrances is part of Macy's, Inc.. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Macy's Fragrances last advertised a new product in April, 2023.
We have 28 people on file in marketing roles at Macy's Fragrances, and 3 at their agencies.
We have 28 people on file in marketing roles at Macy's Fragrances, and 3 at their agencies.
Summary
Macy's Fragrances is part of Macy's, Inc.. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Macy's Fragrances last advertised a new product in April, 2023.
We have 28 people on file in marketing roles at Macy's Fragrances, and 3 at their agencies.
We have 28 people on file in marketing roles at Macy's Fragrances, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 31 decision makers for you to contact at Macy's Fragrances, including Executives, Strategists, Media Buyers and Agency contacts.
Sharon O.
EVP, Chief Marketing Officer
Caroline S.
Vice President Director, Paid Social
Melissa M.
Digital Media Specialist
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 31 decision makers for you to contact at Macy's Fragrances, including Executives, Strategists, Media Buyers and Agency contacts.
Sharon O.
EVP, Chief Marketing Officer
Caroline S.
Vice President Director, Paid Social
Melissa M.
Digital Media Specialist
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Macy's Fragrances.
Display
Last ran on YouBeauty on 4/1/2024.
TV
Last ran on E! on 5/11/2024.
Display
Last ran on SHEfinds on 3/1/2024.
Display
Last ran on YouBeauty on 4/1/2024.
TV
Last ran on E! on 5/11/2024.
Display
Last ran on SHEfinds on 3/1/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Macy's Fragrances.
Display
Last ran on YouBeauty on 4/1/2024.
TV
Last ran on E! on 5/11/2024.
Display
Last ran on SHEfinds on 3/1/2024.
Display
Last ran on YouBeauty on 4/1/2024.
TV
Last ran on E! on 5/11/2024.
Display
Last ran on SHEfinds on 3/1/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Macy's Fragrances Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Macy's Fragrances recently bought a Video digital ad. See which other premium units they bought.
- Macy's Fragrances recently placed a direct ad on www.msn.com/en-us/money. See where else they recently placed direct ads.
- Macy's Fragrances recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 7 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Macy's Fragrances Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Macy's Fragrances recently bought a Video digital ad. See which other premium units they bought.
- Macy's Fragrances recently placed a direct ad on www.msn.com/en-us/money. See where else they recently placed direct ads.
- Macy's Fragrances recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 7 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,252 new product launches overall.
Use MediaRadar to stay current on new product launches for Macy's Fragrances.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,252 new product launches overall.
Use MediaRadar to stay current on new product launches for Macy's Fragrances.