2K Games Advertiser Profile


2K Games
Game Publisher
110 W 44Th Street, New York, NY US 10036
(646) 536-2842
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

2K Games is part of Egmont Fonden. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. 2K Games launched and advertised 6 new products in the past twelve months.

We have 7 people on file in marketing roles at 2K Games, and 2 at their agencies.

Summary


2K Games is part of Egmont Fonden. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. 2K Games launched and advertised 6 new products in the past twelve months.

We have 7 people on file in marketing roles at 2K Games, and 2 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at 2K Games, including Executives, Strategists, Media Buyers and Agency contacts.


Melissa B.
Global Chief Marketing Officer


Paul S.
Director Channel Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 9 decision makers for you to contact at 2K Games, including Executives, Strategists, Media Buyers and Agency contacts.


Melissa B.
Global Chief Marketing Officer


Paul S.
Director Channel Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by 2K Games and its subsidiaries.
Display
Display
Last ran on On the Water on 11/1/2023.
TV
TV
Last ran on MTV on 11/26/2023.
Video
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2023.
Display
Display
Last ran on On the Water on 11/1/2023.
TV
TV
Last ran on MTV on 11/26/2023.
Video
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2023.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by 2K Games and its subsidiaries.
Display
Display
Last ran on On the Water on 11/1/2023.
TV
TV
Last ran on MTV on 11/26/2023.
Video
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2023.
Display
Display
Last ran on On the Water on 11/1/2023.
TV
TV
Last ran on MTV on 11/26/2023.
Video
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2023.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
2K Games Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
2K Games Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,094 new product launches overall.
2K Games campaigns first seen Mar 2023.
2K Games launched campaigns supporting 6 new product lines in the last twelve months, including Lego 2K Drive (Video Game).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,094 new product launches overall.
2K Games campaigns first seen Mar 2023.
2K Games launched campaigns supporting 6 new product lines in the last twelve months, including Lego 2K Drive (Video Game).