Henkel Advertiser Profile


Henkel
Consumer Packaged Goods (CPG)
One Henkel Way, Rocky Hill, CT US 06067
(248) 583-9300
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Henkel is part of Henkel AG & Co. KGaA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Henkel launched and advertised 27 new products in the past twelve months.

We have 87 people on file in marketing roles at Henkel, and 5 at their agencies.

Summary


Henkel is part of Henkel AG & Co. KGaA. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Henkel launched and advertised 27 new products in the past twelve months.

We have 87 people on file in marketing roles at Henkel, and 5 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 92 decision makers for you to contact at Henkel, including Executives, Strategists, Media Buyers and Agency contacts.


Dorothée D.
Global Head of Marketing - Alterna Haircare

Justin B.
Partner, Integrated Investment

Chloe G.
Senior CRM Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 92 decision makers for you to contact at Henkel, including Executives, Strategists, Media Buyers and Agency contacts.


Dorothée D.
Global Head of Marketing - Alterna Haircare

Justin B.
Partner, Integrated Investment

Chloe G.
Senior CRM Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Henkel and its subsidiaries.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 1/1/2025.
TV
TV
Last ran on HGTV on 1/18/2025.
Print
Print
Last ran on AdWeek in the 12/2024 issue.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 1/1/2025.
TV
TV
Last ran on HGTV on 1/18/2025.
Print
Print
Last ran on AdWeek in the 12/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Henkel and its subsidiaries.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 1/1/2025.
TV
TV
Last ran on HGTV on 1/18/2025.
Print
Print
Last ran on AdWeek in the 12/2024 issue.
Video
Video
Last ran on YouTube - Shelter/Home Channels on 1/1/2025.
TV
TV
Last ran on HGTV on 1/18/2025.
Print
Print
Last ran on AdWeek in the 12/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Henkel Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Henkel Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,684 new product launches overall.
Henkel campaigns first seen Mar 2024.
Henkel launched campaigns supporting 27 new product lines in the last twelve months, including Persil Laundry Detergents.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,684 new product launches overall.
Henkel campaigns first seen Mar 2024.
Henkel launched campaigns supporting 27 new product lines in the last twelve months, including Persil Laundry Detergents.