Mars Advertiser Profile
Mars spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars launched and advertised 58 new products in the past twelve months.
We have 444 people on file in marketing roles at Mars, and 29 at their agencies.
We have 444 people on file in marketing roles at Mars, and 29 at their agencies.
Summary
Mars spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Mars launched and advertised 58 new products in the past twelve months.
We have 444 people on file in marketing roles at Mars, and 29 at their agencies.
We have 444 people on file in marketing roles at Mars, and 29 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 481 decision makers for you to contact at Mars, including Executives, Strategists, Media Buyers and Agency contacts.
Becky M.
Chief Marketing Officer & Head, Innovation
Matt B.
Director
Eliza S.
Senior Manager, Digital Marketing - Social Media, Website, Customer Relationship Management - Champion Petfoods
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 481 decision makers for you to contact at Mars, including Executives, Strategists, Media Buyers and Agency contacts.
Becky M.
Chief Marketing Officer & Head, Innovation
Matt B.
Director
Eliza S.
Senior Manager, Digital Marketing - Social Media, Website, Customer Relationship Management - Champion Petfoods
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars and its subsidiaries.
Snapchat
Last ran on Snapchat on 2/1/2026.
Display
Last ran on Mother Jones on 6/1/2026.
TV
Last ran on American Heroes Channel on 6/8/2026.
Snapchat
Last ran on Snapchat on 2/1/2026.
Display
Last ran on Mother Jones on 6/1/2026.
TV
Last ran on American Heroes Channel on 6/8/2026.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Mars and its subsidiaries.
Snapchat
Last ran on Snapchat on 2/1/2026.
Display
Last ran on Mother Jones on 6/1/2026.
TV
Last ran on American Heroes Channel on 6/8/2026.
Snapchat
Last ran on Snapchat on 2/1/2026.
Display
Last ran on Mother Jones on 6/1/2026.
TV
Last ran on American Heroes Channel on 6/8/2026.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Mars recently bought a Native digital ad. See which other premium units they bought.
- Mars recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Mars recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 19 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Mars Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Mars recently bought a Native digital ad. See which other premium units they bought.
- Mars recently placed a direct ad on www.walmart.com/. See where else they recently placed direct ads.
- Mars recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 19 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 26,366 new product launches overall.
Mars launched campaigns supporting 58 new product lines in the last twelve months, including Eggo Protein.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 26,366 new product launches overall.
Mars launched campaigns supporting 58 new product lines in the last twelve months, including Eggo Protein.