AARP, Inc. Advertiser Profile


AARP, Inc.
Senior Association
601 E Street Nw, Washington, DC US 20049
(202) 434-3525

AARP, Inc. spent over 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AARP, Inc. launched and advertised 14 new products in the past twelve months.

We have 11 people on file in marketing roles at AARP, Inc., and 7 at their agencies.

Summary


AARP, Inc. spent over 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AARP, Inc. launched and advertised 14 new products in the past twelve months.

We have 11 people on file in marketing roles at AARP, Inc., and 7 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at AARP, Inc., including Executives, Strategists, Media Buyers and Agency contacts.


Jo Ann J.
Chief Executive Officer

Lauren W.
Communications Planning Director

Sami H.
Chief Digital Officer

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at AARP, Inc., including Executives, Strategists, Media Buyers and Agency contacts.


Jo Ann J.
Chief Executive Officer

Lauren W.
Communications Planning Director

Sami H.
Chief Digital Officer

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AARP, Inc. and its subsidiaries.
Display
Display
Last ran on WTNH-TV (ABC 8) on 11/9/2018.
TV
TV
Last ran on TV Land on 11/8/2018.
Print
Print
Last ran on Marin Independent Journal in the 11/2018 issue.
Display
Display
Last ran on WTNH-TV (ABC 8) on 11/9/2018.
TV
TV
Last ran on TV Land on 11/8/2018.
Print
Print
Last ran on Marin Independent Journal in the 11/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AARP, Inc. and its subsidiaries.
Display
Display
Last ran on WTNH-TV (ABC 8) on 11/9/2018.
TV
TV
Last ran on TV Land on 11/8/2018.
Print
Print
Last ran on Marin Independent Journal in the 11/2018 issue.
Display
Display
Last ran on WTNH-TV (ABC 8) on 11/9/2018.
TV
TV
Last ran on TV Land on 11/8/2018.
Print
Print
Last ran on Marin Independent Journal in the 11/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AARP, Inc. Advertising Spend:
OVER 100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AARP, Inc. Advertising Spend:
OVER 100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
AARP, Inc. campaigns first seen May 2018.
AARP, Inc. launched campaigns supporting 14 new product lines in the last twelve months, including Take on Today (Podcast).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
AARP, Inc. campaigns first seen May 2018.
AARP, Inc. launched campaigns supporting 14 new product lines in the last twelve months, including Take on Today (Podcast).