AbbVie Advertiser Profile
Pharmaceutical Company
1 North Waukegan Rd, North Chicago, IL US 60064-6163
(847) 932-7900
AbbVie spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AbbVie launched and advertised 15 new products in the past twelve months.
We have 43 people on file in marketing roles at AbbVie, and 2 at their agency.
We have 43 people on file in marketing roles at AbbVie, and 2 at their agency.
Summary
AbbVie spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AbbVie launched and advertised 15 new products in the past twelve months.
We have 43 people on file in marketing roles at AbbVie, and 2 at their agency.
We have 43 people on file in marketing roles at AbbVie, and 2 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 45 decision makers for you to contact at AbbVie, including Executives, Strategists, Media Buyers and Agency contacts.
Heidi S.
Vice President, Loyalty Programs & Field Marketing
Patty R.
Media Director
Emily S.
Director, Social Media
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 45 decision makers for you to contact at AbbVie, including Executives, Strategists, Media Buyers and Agency contacts.
Heidi S.
Vice President, Loyalty Programs & Field Marketing
Patty R.
Media Director
Emily S.
Director, Social Media
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AbbVie and its subsidiaries.
Video
Last ran on YouTube - Music Channels on 9/1/2023.
TV
Last ran on Tru TV on 9/23/2023.
Print
Last ran on Rheumatology News in the 09/2023 issue.
Video
Last ran on YouTube - Music Channels on 9/1/2023.
TV
Last ran on Tru TV on 9/23/2023.
Print
Last ran on Rheumatology News in the 09/2023 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AbbVie and its subsidiaries.
Video
Last ran on YouTube - Music Channels on 9/1/2023.
TV
Last ran on Tru TV on 9/23/2023.
Print
Last ran on Rheumatology News in the 09/2023 issue.
Video
Last ran on YouTube - Music Channels on 9/1/2023.
TV
Last ran on Tru TV on 9/23/2023.
Print
Last ran on Rheumatology News in the 09/2023 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AbbVie Advertising Spend:
OVER $100 Million
Increased Spending YoY
- AbbVie recently bought a Video digital ad. See which other premium units they bought.
- AbbVie recently placed a direct ad on www.webmd.com/balance/default.htm. See where else they recently placed direct ads.
- AbbVie recently placed a programmatic ad on www.webmd.com/diabetes/default.htm. In the last 12 months, they have partnered with Google and 40 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AbbVie Advertising Spend:
OVER $100 Million
Increased Spending YoY
- AbbVie recently bought a Video digital ad. See which other premium units they bought.
- AbbVie recently placed a direct ad on www.webmd.com/balance/default.htm. See where else they recently placed direct ads.
- AbbVie recently placed a programmatic ad on www.webmd.com/diabetes/default.htm. In the last 12 months, they have partnered with Google and 40 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,897 new product launches overall.
AbbVie launched campaigns supporting 15 new product lines in the last twelve months, including Rinvoq (Non-Radiographic Axial Spondyloarthritis nr-AxSpA).
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,897 new product launches overall.
AbbVie launched campaigns supporting 15 new product lines in the last twelve months, including Rinvoq (Non-Radiographic Axial Spondyloarthritis nr-AxSpA).