AbbVie Advertiser Profile
AbbVie spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AbbVie launched and advertised 13 new products in the past twelve months.
We have 44 people on file in marketing roles at AbbVie, and 5 at their agencies.
We have 44 people on file in marketing roles at AbbVie, and 5 at their agencies.
Summary
AbbVie spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AbbVie launched and advertised 13 new products in the past twelve months.
We have 44 people on file in marketing roles at AbbVie, and 5 at their agencies.
We have 44 people on file in marketing roles at AbbVie, and 5 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 49 decision makers for you to contact at AbbVie, including Executives, Strategists, Media Buyers and Agency contacts.
Pedro V.
Vice President, Solid Tumor Pipeline Strategy & Execution
Patty R.
Media Director
Kaitlin A.
Digital Marketing Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 49 decision makers for you to contact at AbbVie, including Executives, Strategists, Media Buyers and Agency contacts.
Pedro V.
Vice President, Solid Tumor Pipeline Strategy & Execution
Patty R.
Media Director
Kaitlin A.
Digital Marketing Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AbbVie and its subsidiaries.
Video
Last ran on YouTube - Entertainment & Movies Channels on 4/1/2024.
TV
Last ran on Fox News on 4/13/2024.
Print
Last ran on EyeWorld in the 04/2024 issue.
Video
Last ran on YouTube - Entertainment & Movies Channels on 4/1/2024.
TV
Last ran on Fox News on 4/13/2024.
Print
Last ran on EyeWorld in the 04/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AbbVie and its subsidiaries.
Video
Last ran on YouTube - Entertainment & Movies Channels on 4/1/2024.
TV
Last ran on Fox News on 4/13/2024.
Print
Last ran on EyeWorld in the 04/2024 issue.
Video
Last ran on YouTube - Entertainment & Movies Channels on 4/1/2024.
TV
Last ran on Fox News on 4/13/2024.
Print
Last ran on EyeWorld in the 04/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AbbVie Advertising Spend:
OVER $100 Million
Increased Spending YoY
- AbbVie recently bought a Native digital ad. See which other premium units they bought.
- AbbVie recently placed a direct ad on www.everydayhealth.com/. See where else they recently placed direct ads.
- AbbVie recently placed a programmatic ad on www.dataconomy.com/. In the last 12 months, they have partnered with Google and 35 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AbbVie Advertising Spend:
OVER $100 Million
Increased Spending YoY
- AbbVie recently bought a Native digital ad. See which other premium units they bought.
- AbbVie recently placed a direct ad on www.everydayhealth.com/. See where else they recently placed direct ads.
- AbbVie recently placed a programmatic ad on www.dataconomy.com/. In the last 12 months, they have partnered with Google and 35 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
AbbVie launched campaigns supporting 13 new product lines in the last twelve months, including Rinvoq (Crohn's Disease).
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
AbbVie launched campaigns supporting 13 new product lines in the last twelve months, including Rinvoq (Crohn's Disease).