Acura Advertiser Profile



Acura is part of Honda Motor Company, Ltd.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Acura launched and advertised 1 new product in the past twelve months.

We have 14 people on file in marketing roles at Acura, and 36 at their agencies.

Summary


Acura is part of Honda Motor Company, Ltd.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Acura launched and advertised 1 new product in the past twelve months.

We have 14 people on file in marketing roles at Acura, and 36 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 50 decision makers for you to contact at Acura, including Executives, Strategists, Media Buyers and Agency contacts.


Jay J.
Assistant Vice President and Marketing Division Head

Terra J.
Assistant Account Executive

Peter R.
Assistant Manager of Interactive Marketing, Motorcycle Division

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 50 decision makers for you to contact at Acura, including Executives, Strategists, Media Buyers and Agency contacts.


Jay J.
Assistant Vice President and Marketing Division Head

Terra J.
Assistant Account Executive

Peter R.
Assistant Manager of Interactive Marketing, Motorcycle Division

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Acura and its subsidiaries.
Display
Display
Last ran on Texas Fish & Game on 8/16/2019.
TV
TV
Last ran on Sundance on 8/16/2019.
Print
Print
Last ran on Road & Track in the 08/2019 issue.
Display
Display
Last ran on Texas Fish & Game on 8/16/2019.
TV
TV
Last ran on Sundance on 8/16/2019.
Print
Print
Last ran on Road & Track in the 08/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Acura and its subsidiaries.
Display
Display
Last ran on Texas Fish & Game on 8/16/2019.
TV
TV
Last ran on Sundance on 8/16/2019.
Print
Print
Last ran on Road & Track in the 08/2019 issue.
Display
Display
Last ran on Texas Fish & Game on 8/16/2019.
TV
TV
Last ran on Sundance on 8/16/2019.
Print
Print
Last ran on Road & Track in the 08/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Acura Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Acura Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Acura campaigns first seen Apr 2019.
Acura launched a campaign supporting 1 new product line in the last twelve months, Acura Precision.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Acura campaigns first seen Apr 2019.
Acura launched a campaign supporting 1 new product line in the last twelve months, Acura Precision.