Acura Advertiser Profile
Acura is part of Honda Motor Company, Ltd.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Acura launched and advertised 2 new products in the past twelve months.
We have 6 people on file in marketing roles at Acura, and 13 at their agencies.
We have 6 people on file in marketing roles at Acura, and 13 at their agencies.
Summary
Acura is part of Honda Motor Company, Ltd.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Acura launched and advertised 2 new products in the past twelve months.
We have 6 people on file in marketing roles at Acura, and 13 at their agencies.
We have 6 people on file in marketing roles at Acura, and 13 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 20 decision makers for you to contact at Acura, including Executives, Strategists, Media Buyers and Agency contacts.
Gary R.
Vice President of Automobile Planning and Strategy
Eric D.
Senior Vice President, Executive Account Director
Karla M.
Senior Marketing Analyst
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 20 decision makers for you to contact at Acura, including Executives, Strategists, Media Buyers and Agency contacts.
Gary R.
Vice President of Automobile Planning and Strategy
Eric D.
Senior Vice President, Executive Account Director
Karla M.
Senior Marketing Analyst
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Acura and its subsidiaries.
Snapchat
Last ran on Snapchat on 5/1/2023.
Display
Last ran on Car and Driver on 4/1/2024.
TV
Last ran on TNT on 4/20/2024.
Snapchat
Last ran on Snapchat on 5/1/2023.
Display
Last ran on Car and Driver on 4/1/2024.
TV
Last ran on TNT on 4/20/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Acura and its subsidiaries.
Snapchat
Last ran on Snapchat on 5/1/2023.
Display
Last ran on Car and Driver on 4/1/2024.
TV
Last ran on TNT on 4/20/2024.
Snapchat
Last ran on Snapchat on 5/1/2023.
Display
Last ran on Car and Driver on 4/1/2024.
TV
Last ran on TNT on 4/20/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Acura Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Acura recently bought a Home Page Takeover digital ad. See which other premium units they bought.
- Acura recently placed a direct ad on www.gothammag.com/. See where else they recently placed direct ads.
- Acura recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 18 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Acura Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Acura recently bought a Home Page Takeover digital ad. See which other premium units they bought.
- Acura recently placed a direct ad on www.gothammag.com/. See where else they recently placed direct ads.
- Acura recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 18 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Acura launched campaigns supporting 2 new product lines in the last twelve months, including Acura ZDX.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,052 new product launches overall.
Acura launched campaigns supporting 2 new product lines in the last twelve months, including Acura ZDX.