Alacer Advertiser Profile


Alacer
Dietary Supplement
219 Allen Rd, Carlisle, PA US 17013
(717) 258-2000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Alacer is part of GlaxoSmithKline, Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Alacer launched and advertised 5 new products in the past twelve months.

We have 77 people on file in marketing roles at Alacer, and 21 at their agencies.

Summary


Alacer is part of GlaxoSmithKline, Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Alacer launched and advertised 5 new products in the past twelve months.

We have 77 people on file in marketing roles at Alacer, and 21 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 98 decision makers for you to contact at Alacer, including Executives, Strategists, Media Buyers and Agency contacts.


Katie W.
Chief Marketing Officer, US

Johanna T.
Executive Vice President, Group Client Director

Andrea T.
Content Strategy Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 98 decision makers for you to contact at Alacer, including Executives, Strategists, Media Buyers and Agency contacts.


Katie W.
Chief Marketing Officer, US

Johanna T.
Executive Vice President, Group Client Director

Andrea T.
Content Strategy Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alacer and its subsidiaries.
Display
Display
Last ran on Hockey Buzz on 6/15/2021.
TV
TV
Last ran on Univision on 6/18/2021.
Print
Print
Last ran on The Costco Connection in the 06/2021 issue.
Display
Display
Last ran on Hockey Buzz on 6/15/2021.
TV
TV
Last ran on Univision on 6/18/2021.
Print
Print
Last ran on The Costco Connection in the 06/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alacer and its subsidiaries.
Display
Display
Last ran on Hockey Buzz on 6/15/2021.
TV
TV
Last ran on Univision on 6/18/2021.
Print
Print
Last ran on The Costco Connection in the 06/2021 issue.
Display
Display
Last ran on Hockey Buzz on 6/15/2021.
TV
TV
Last ran on Univision on 6/18/2021.
Print
Print
Last ran on The Costco Connection in the 06/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alacer Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alacer Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,752 new product launches overall.
Alacer campaigns first seen Jan 2021.
Alacer launched campaigns supporting 5 new product lines in the last twelve months, including Emergen-C Soft Chews Liquid Center Chews.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,752 new product launches overall.
Alacer campaigns first seen Jan 2021.
Alacer launched campaigns supporting 5 new product lines in the last twelve months, including Emergen-C Soft Chews Liquid Center Chews.