Alcon Advertiser Profile


Alcon
Ophthalmology Pharmaceutical Company
6201 South Freeway, Fort Worth, TX US 76134-2001
(817) 293-0450

Alcon is part of Novartis AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Alcon launched and advertised 6 new products in the past twelve months.

We have 30 people on file in marketing roles at Alcon, and 17 at their agencies.

Summary


Alcon is part of Novartis AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Alcon launched and advertised 6 new products in the past twelve months.

We have 30 people on file in marketing roles at Alcon, and 17 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at Alcon, including Executives, Strategists, Media Buyers and Agency contacts.


Jonathan B.
Head of United States Vision Care Marketing

Lauren L.
Senior Associate

Dana V.
Director of Digital Marketing HCP Center of Excellence

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at Alcon, including Executives, Strategists, Media Buyers and Agency contacts.


Jonathan B.
Head of United States Vision Care Marketing

Lauren L.
Senior Associate

Dana V.
Director of Digital Marketing HCP Center of Excellence

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alcon and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/20/2018.
Display
Display
Last ran on Everyday Health Online on 5/17/2019.
TV
TV
Last ran on CNN on 5/13/2019.
Snapchat
Snapchat
Last ran on Snapchat on 10/20/2018.
Display
Display
Last ran on Everyday Health Online on 5/17/2019.
TV
TV
Last ran on CNN on 5/13/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alcon and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/20/2018.
Display
Display
Last ran on Everyday Health Online on 5/17/2019.
TV
TV
Last ran on CNN on 5/13/2019.
Snapchat
Snapchat
Last ran on Snapchat on 10/20/2018.
Display
Display
Last ran on Everyday Health Online on 5/17/2019.
TV
TV
Last ran on CNN on 5/13/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alcon Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alcon Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 23,371 new product launches overall.
Alcon campaigns first seen Jan 2019.
Alcon launched campaigns supporting 6 new product lines in the last twelve months, including Systane ICAPS Eye Vitamin AREDS 2.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 23,371 new product launches overall.
Alcon campaigns first seen Jan 2019.
Alcon launched campaigns supporting 6 new product lines in the last twelve months, including Systane ICAPS Eye Vitamin AREDS 2.