Allegra Advertiser Profile


Allegra
Allergy OTC Drug
1715 West 38Th St, Chattanooga, TN US 37409

Allegra is part of Sanofi S.A.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Allegra launched and advertised 3 new products in the past twelve months.

We have 18 people on file in marketing roles at Allegra, and 15 at their agencies.

Summary


Allegra is part of Sanofi S.A.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Allegra launched and advertised 3 new products in the past twelve months.

We have 18 people on file in marketing roles at Allegra, and 15 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 33 decision makers for you to contact at Allegra, including Executives, Strategists, Media Buyers and Agency contacts.


Laurie G.
Head of Customer Marketing

Christina C.
Media Director of Planning

Tim B.
Deputy Director of Consumer and Digital Marketing

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 33 decision makers for you to contact at Allegra, including Executives, Strategists, Media Buyers and Agency contacts.


Laurie G.
Head of Customer Marketing

Christina C.
Media Director of Planning

Tim B.
Deputy Director of Consumer and Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Allegra and its subsidiaries.
Display
Display
Last ran on AOL Finance on 1/14/2019.
TV
TV
Last ran on CNN on 1/18/2019.
Print
Print
Last ran on The Boston Globe in the 12/2018 issue.
Display
Display
Last ran on AOL Finance on 1/14/2019.
TV
TV
Last ran on CNN on 1/18/2019.
Print
Print
Last ran on The Boston Globe in the 12/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Allegra and its subsidiaries.
Display
Display
Last ran on AOL Finance on 1/14/2019.
TV
TV
Last ran on CNN on 1/18/2019.
Print
Print
Last ran on The Boston Globe in the 12/2018 issue.
Display
Display
Last ran on AOL Finance on 1/14/2019.
TV
TV
Last ran on CNN on 1/18/2019.
Print
Print
Last ran on The Boston Globe in the 12/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Allegra Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Allegra Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
Allegra campaigns first seen Apr 2018.
Allegra launched campaigns supporting 3 new product lines in the last twelve months, including Children's Allegra Allergy Liquid.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
Allegra campaigns first seen Apr 2018.
Allegra launched campaigns supporting 3 new product lines in the last twelve months, including Children's Allegra Allergy Liquid.