Ally Financial Advertiser Profile


Ally Financial
Financial Institution/Service
500 Woodward Ave, Ally Detroit Center, Detroit, MI US 48226

Ally Financial spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ally Financial launched and advertised 5 new products in the past twelve months.

We have 21 people on file in marketing roles at Ally Financial, and 5 at their agencies.

Summary


Ally Financial spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ally Financial launched and advertised 5 new products in the past twelve months.

We have 21 people on file in marketing roles at Ally Financial, and 5 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 26 decision makers for you to contact at Ally Financial, including Executives, Strategists, Media Buyers and Agency contacts.


Andrea B.
Chief Marketing Officer

David P.
Managing Director, Client Services

Matt V.
Senior Digital Marketing Specialist

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 26 decision makers for you to contact at Ally Financial, including Executives, Strategists, Media Buyers and Agency contacts.


Andrea B.
Chief Marketing Officer

David P.
Managing Director, Client Services

Matt V.
Senior Digital Marketing Specialist

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ally Financial and its subsidiaries.
Display
Display
Last ran on Everyday Health Online on 1/18/2019.
TV
TV
Last ran on Discovery on 1/18/2019.
Print
Print
Last ran on Automotive News in the 01/2019 issue.
Display
Display
Last ran on Everyday Health Online on 1/18/2019.
TV
TV
Last ran on Discovery on 1/18/2019.
Print
Print
Last ran on Automotive News in the 01/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ally Financial and its subsidiaries.
Display
Display
Last ran on Everyday Health Online on 1/18/2019.
TV
TV
Last ran on Discovery on 1/18/2019.
Print
Print
Last ran on Automotive News in the 01/2019 issue.
Display
Display
Last ran on Everyday Health Online on 1/18/2019.
TV
TV
Last ran on Discovery on 1/18/2019.
Print
Print
Last ran on Automotive News in the 01/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ally Financial Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ally Financial Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
Ally Financial campaigns first seen Jan 2018.
Ally Financial launched campaigns supporting 5 new product lines in the last twelve months, including Ally Bank Home Loans.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
Ally Financial campaigns first seen Jan 2018.
Ally Financial launched campaigns supporting 5 new product lines in the last twelve months, including Ally Bank Home Loans.