Alphabet Advertiser Profile
Alphabet spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Alphabet launched and advertised 47 new products in the past twelve months.
We have 1022 people on file in marketing roles at Alphabet, and 15 at their agencies.
We have 1022 people on file in marketing roles at Alphabet, and 15 at their agencies.
Summary
Alphabet spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Alphabet launched and advertised 47 new products in the past twelve months.
We have 1022 people on file in marketing roles at Alphabet, and 15 at their agencies.
We have 1022 people on file in marketing roles at Alphabet, and 15 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 1038 decision makers for you to contact at Alphabet, including Executives, Strategists, Media Buyers and Agency contacts.
Jennifer M.
Vice President, Global Procurement & Chief Procurement Officer
Stephanie L.
Group Media Director
Chris W.
Head, Awareness - Google Cloud
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 1038 decision makers for you to contact at Alphabet, including Executives, Strategists, Media Buyers and Agency contacts.
Jennifer M.
Vice President, Global Procurement & Chief Procurement Officer
Stephanie L.
Group Media Director
Chris W.
Head, Awareness - Google Cloud
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alphabet and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2025.
Video
Last ran on NBC 10 Portsmouth (WAVY) on 3/1/2026.
TV
Last ran on NHL NETWORK on 2/23/2026.
Snapchat
Last ran on Snapchat on 12/1/2025.
Video
Last ran on NBC 10 Portsmouth (WAVY) on 3/1/2026.
TV
Last ran on NHL NETWORK on 2/23/2026.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Alphabet and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2025.
Video
Last ran on NBC 10 Portsmouth (WAVY) on 3/1/2026.
TV
Last ran on NHL NETWORK on 2/23/2026.
Snapchat
Last ran on Snapchat on 12/1/2025.
Video
Last ran on NBC 10 Portsmouth (WAVY) on 3/1/2026.
TV
Last ran on NHL NETWORK on 2/23/2026.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alphabet Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Alphabet recently placed a direct ad on www.wsj.com/. See where else they recently placed direct ads.
- Alphabet recently placed a programmatic ad on www.sbnation.com. In the last 12 months, they have partnered with Google and 21 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Alphabet Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Alphabet recently placed a direct ad on www.wsj.com/. See where else they recently placed direct ads.
- Alphabet recently placed a programmatic ad on www.sbnation.com. In the last 12 months, they have partnered with Google and 21 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,836 new product launches overall.
Alphabet launched campaigns supporting 47 new product lines in the last twelve months, including Google Play Points Program .
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,836 new product launches overall.
Alphabet launched campaigns supporting 47 new product lines in the last twelve months, including Google Play Points Program .