Altria Group, Inc. Advertiser Profile


Altria Group, Inc.
Tobacco Company
6601 West Broad Street, Richmond, VA US 23230
(804) 274-2200
Altria Group, Inc. is part of:

Altria Group, Inc. spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Altria Group, Inc. launched and advertised 13 new products in the past twelve months.

We have 19 people on file in marketing roles at Altria Group, Inc., and 7 at their agencies.

Summary


Altria Group, Inc. spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Altria Group, Inc. launched and advertised 13 new products in the past twelve months.

We have 19 people on file in marketing roles at Altria Group, Inc., and 7 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 26 decision makers for you to contact at Altria Group, Inc., including Executives, Strategists, Media Buyers and Agency contacts.


Shawn B.
Vice President and Group Brand Director of Luxury and Import Brands

Wyatt M.
Managing Director of Strategy and Account Management

Jacqueline T.
Senior Manager of Digital Marketing Strategy

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 26 decision makers for you to contact at Altria Group, Inc., including Executives, Strategists, Media Buyers and Agency contacts.


Shawn B.
Vice President and Group Brand Director of Luxury and Import Brands

Wyatt M.
Managing Director of Strategy and Account Management

Jacqueline T.
Senior Manager of Digital Marketing Strategy

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Altria Group, Inc. and its subsidiaries.
Display
Display
Last ran on HelloBeautiful on 11/9/2018.
Print
Print
Last ran on Entertainment Weekly in the 11/2018 issue.
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Display
Last ran on TheDrive.com on 11/9/2018.
Display
Display
Last ran on HelloBeautiful on 11/9/2018.
Print
Print
Last ran on Entertainment Weekly in the 11/2018 issue.
Display
Display
Last ran on TheDrive.com on 11/9/2018.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Altria Group, Inc. and its subsidiaries.
Display
Display
Last ran on HelloBeautiful on 11/9/2018.
Print
Print
Last ran on Entertainment Weekly in the 11/2018 issue.
Display
Display
Last ran on TheDrive.com on 11/9/2018.
Display
Display
Last ran on HelloBeautiful on 11/9/2018.
Print
Print
Last ran on Entertainment Weekly in the 11/2018 issue.
Display
Display
Last ran on TheDrive.com on 11/9/2018.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Altria Group, Inc. Advertising Spend:
UNDER 100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Altria Group, Inc. Advertising Spend:
UNDER 100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Altria Group, Inc. campaigns first seen Aug 2018.
Altria Group, Inc. launched campaigns supporting 13 new product lines in the last twelve months, including Copenhagen Smokeless Tobacco.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Altria Group, Inc. campaigns first seen Aug 2018.
Altria Group, Inc. launched campaigns supporting 13 new product lines in the last twelve months, including Copenhagen Smokeless Tobacco.