Armor All Advertiser Profile


Armor All
Automotive Cleaning Products
44 Old Ridgebury Road, Suite 300, Danbury, CT US 06810
(203) 205-2900
Armor All is part of:

Armor All is part of HRG Group, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Armor All launched and advertised 2 new products in the past twelve months.

We have 5 people on file in marketing roles at Armor All, and 1 at their agency.

Summary


Armor All is part of HRG Group, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Armor All launched and advertised 2 new products in the past twelve months.

We have 5 people on file in marketing roles at Armor All, and 1 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 6 decision makers for you to contact at Armor All, including Executives, Strategists, Media Buyers and Agency contacts.


Alison S.
Account Director

Jordan L.
Trade Channel Marketing Manager

Susan M.
Marketing Director

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 6 decision makers for you to contact at Armor All, including Executives, Strategists, Media Buyers and Agency contacts.


Alison S.
Account Director

Jordan L.
Trade Channel Marketing Manager

Susan M.
Marketing Director

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Armor All and its subsidiaries.
Display
Display
Last ran on MyWedding on 8/18/2018.
TV
TV
Last ran on VH-1 Classic on 8/6/2018.
Print
Print
Last ran on NACS Magazine in the 10/2018 issue.
Display
Display
Last ran on MyWedding on 8/18/2018.
TV
TV
Last ran on VH-1 Classic on 8/6/2018.
Print
Print
Last ran on NACS Magazine in the 10/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Armor All and its subsidiaries.
Display
Display
Last ran on MyWedding on 8/18/2018.
TV
TV
Last ran on VH-1 Classic on 8/6/2018.
Print
Print
Last ran on NACS Magazine in the 10/2018 issue.
Display
Display
Last ran on MyWedding on 8/18/2018.
TV
TV
Last ran on VH-1 Classic on 8/6/2018.
Print
Print
Last ran on NACS Magazine in the 10/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Armor All Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Armor All Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,754 new product launches overall.
Armor All campaigns first seen Jul 2018.
Armor All launched campaigns supporting 2 new product lines in the last twelve months, including Armor All Air Freshener.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,754 new product launches overall.
Armor All campaigns first seen Jul 2018.
Armor All launched campaigns supporting 2 new product lines in the last twelve months, including Armor All Air Freshener.