AutoTrader Advertiser Profile


AutoTrader
Automotive Website
3003 Summit Blvd, Suite 200, Atlanta, GA US 30319
(877) 204-2526

AutoTrader is part of Cox Enterprises, Inc.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AutoTrader launched and advertised 1 new product in the past twelve months.

We have 6 people on file in marketing roles at AutoTrader, and 9 at their agencies.

Summary


AutoTrader is part of Cox Enterprises, Inc.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. AutoTrader launched and advertised 1 new product in the past twelve months.

We have 6 people on file in marketing roles at AutoTrader, and 9 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at AutoTrader, including Executives, Strategists, and Media Buyers.


Michael H.
Associate Media Director

Amanda F.
Manager of Consumer Advertising

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at AutoTrader, including Executives, Strategists, and Media Buyers.


Michael H.
Associate Media Director

Amanda F.
Manager of Consumer Advertising

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AutoTrader and its subsidiaries.
Video
Video
Last ran on MSN Latino on 7/10/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on Used Car Dealer in the 06/2019 issue.
Video
Video
Last ran on MSN Latino on 7/10/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on Used Car Dealer in the 06/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by AutoTrader and its subsidiaries.
Video
Video
Last ran on MSN Latino on 7/10/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on Used Car Dealer in the 06/2019 issue.
Video
Video
Last ran on MSN Latino on 7/10/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on Used Car Dealer in the 06/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AutoTrader Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
AutoTrader Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
AutoTrader campaigns first seen Nov 2018.
AutoTrader launched a campaign supporting 1 new product line in the last twelve months, AutoTrader Accelerate.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
AutoTrader campaigns first seen Nov 2018.
AutoTrader launched a campaign supporting 1 new product line in the last twelve months, AutoTrader Accelerate.