Barilla Advertiser Profile


Barilla
Pasta/Noodle
885 Sunset Ridge Rd., Northbrook, IL US 60062
(847) 405-7500

Barilla is part of Barilla Group Holding S.p.A.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Barilla last advertised a new product in February, 2018.

We have 10 people on file in marketing roles at Barilla, and 6 at their agencies.

Summary


Barilla is part of Barilla Group Holding S.p.A.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Barilla last advertised a new product in February, 2018.

We have 10 people on file in marketing roles at Barilla, and 6 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 16 decision makers for you to contact at Barilla, including Executives, Strategists, Media Buyers and Agency contacts.


Lauren P.
Strategy Supervisor

Jessica S.
Digital Marketing and Social Media Manager

Stephanie S.
Senior Associate Manager of Integrated Marketing Communications

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 16 decision makers for you to contact at Barilla, including Executives, Strategists, Media Buyers and Agency contacts.


Lauren P.
Strategy Supervisor

Jessica S.
Digital Marketing and Social Media Manager

Stephanie S.
Senior Associate Manager of Integrated Marketing Communications

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Barilla and its subsidiaries.
Display
Display
Last ran on Greatist on 3/22/2019.
TV
TV
Last ran on AMC on 6/25/2018.
Print
Print
Last ran on Vanity Fair in the 03/2019 issue.
Display
Display
Last ran on Greatist on 3/22/2019.
TV
TV
Last ran on AMC on 6/25/2018.
Print
Print
Last ran on Vanity Fair in the 03/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Barilla and its subsidiaries.
Display
Display
Last ran on Greatist on 3/22/2019.
TV
TV
Last ran on AMC on 6/25/2018.
Print
Print
Last ran on Vanity Fair in the 03/2019 issue.
Display
Display
Last ran on Greatist on 3/22/2019.
TV
TV
Last ran on AMC on 6/25/2018.
Print
Print
Last ran on Vanity Fair in the 03/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Barilla Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Barilla Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Use MediaRadar to stay current on new product launches for Barilla.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Use MediaRadar to stay current on new product launches for Barilla.