Barilla Group Holding Advertiser Profile


Barilla Group Holding
Food Conglomerate
Via Mantova , 166 Parma , Parma , IT 43122
(390) 521-2621
Barilla Group Holding is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Barilla Group Holding spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Barilla Group Holding launched and advertised 6 new products in the past twelve months.

We have 11 people on file in marketing roles at Barilla Group Holding, and 2 at their agency.

Summary


Barilla Group Holding spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Barilla Group Holding launched and advertised 6 new products in the past twelve months.

We have 11 people on file in marketing roles at Barilla Group Holding, and 2 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at Barilla Group Holding, including Executives, Strategists, Media Buyers and Agency contacts.


Kellie G.
Head of Media and Advertising Production, Barilla Americas

Lisa T.
Associate Director, Digital Activation

Alyssa L.
Digital Content Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at Barilla Group Holding, including Executives, Strategists, Media Buyers and Agency contacts.


Kellie G.
Head of Media and Advertising Production, Barilla Americas

Lisa T.
Associate Director, Digital Activation

Alyssa L.
Digital Content Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Barilla Group Holding and its subsidiaries.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Print
Print
Last ran on Shelby Report Of The West in the 10/2021 issue.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Print
Print
Last ran on Shelby Report Of The West in the 10/2021 issue.
Display
Display
Last ran on Pizza Today on 10/15/2021.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Barilla Group Holding and its subsidiaries.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Print
Print
Last ran on Shelby Report Of The West in the 10/2021 issue.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Display
Display
Last ran on Pizza Today on 10/15/2021.
Print
Print
Last ran on Shelby Report Of The West in the 10/2021 issue.
Display
Display
Last ran on Pizza Today on 10/15/2021.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Barilla Group Holding Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Barilla Group Holding Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,015 new product launches overall.
Barilla Group Holding campaigns first seen Apr 2021.
Barilla Group Holding launched campaigns supporting 6 new product lines in the last twelve months, including Pasta Evangelists Limited.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,015 new product launches overall.
Barilla Group Holding campaigns first seen Apr 2021.
Barilla Group Holding launched campaigns supporting 6 new product lines in the last twelve months, including Pasta Evangelists Limited.