Bausch & Lomb Advertiser Profile


Bausch & Lomb
Ophthalmology Pharmaceutical Company
1400 N. Goodman St., Rochester, NY US 14609
(800) 553-5340

Bausch & Lomb is part of Bausch Health Companies Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Bausch & Lomb launched and advertised 11 new products in the past twelve months.

We have 13 people on file in marketing roles at Bausch & Lomb, and 6 at their agencies.

Summary


Bausch & Lomb is part of Bausch Health Companies Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Bausch & Lomb launched and advertised 11 new products in the past twelve months.

We have 13 people on file in marketing roles at Bausch & Lomb, and 6 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Bausch & Lomb, including Executives, Strategists, Media Buyers and Agency contacts.


Mary T.
Vice President of United States Vision Care Marketing

Terence P.
Associate Planning Director

Sasha M.
Brand Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Bausch & Lomb, including Executives, Strategists, Media Buyers and Agency contacts.


Mary T.
Vice President of United States Vision Care Marketing

Terence P.
Associate Planning Director

Sasha M.
Brand Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bausch & Lomb and its subsidiaries.
Display
Display
Last ran on Innovation & Tech Today on 9/13/2019.
TV
TV
Last ran on ION Television on 9/14/2019.
Print
Print
Last ran on Ophthalmology Management in the 09/2019 issue.
Display
Display
Last ran on Innovation & Tech Today on 9/13/2019.
TV
TV
Last ran on ION Television on 9/14/2019.
Print
Print
Last ran on Ophthalmology Management in the 09/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bausch & Lomb and its subsidiaries.
Display
Display
Last ran on Innovation & Tech Today on 9/13/2019.
TV
TV
Last ran on ION Television on 9/14/2019.
Print
Print
Last ran on Ophthalmology Management in the 09/2019 issue.
Display
Display
Last ran on Innovation & Tech Today on 9/13/2019.
TV
TV
Last ran on ION Television on 9/14/2019.
Print
Print
Last ran on Ophthalmology Management in the 09/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bausch & Lomb Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bausch & Lomb Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Bausch & Lomb campaigns first seen Jan 2019.
Bausch & Lomb launched campaigns supporting 11 new product lines in the last twelve months, including Ocuvite Blue Light.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Bausch & Lomb campaigns first seen Jan 2019.
Bausch & Lomb launched campaigns supporting 11 new product lines in the last twelve months, including Ocuvite Blue Light.