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  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Bayer spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Bayer launched and advertised 52 new products in the past twelve months.

We have 40 people on file in marketing roles at Bayer, and 7 at their agencies.

Summary


Bayer spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Bayer launched and advertised 52 new products in the past twelve months.

We have 40 people on file in marketing roles at Bayer, and 7 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at Bayer, including Executives, Strategists, Media Buyers and Agency contacts.


Samantha A.
Chief Marketing Officer

Caitlin S.
Senior Account Executive

Adam B.
Senior Manager, Media Strategy

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 47 decision makers for you to contact at Bayer, including Executives, Strategists, Media Buyers and Agency contacts.


Samantha A.
Chief Marketing Officer

Caitlin S.
Senior Account Executive

Adam B.
Senior Manager, Media Strategy

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bayer and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 1/1/2025.
TV
TV
Last ran on FYI (formerly Biography Channel) on 1/12/2025.
Print
Print
Last ran on Iowa Farmer Today in the 12/2024 issue.
Video
Video
Last ran on YouTube - Sports Channels on 1/1/2025.
TV
TV
Last ran on FYI (formerly Biography Channel) on 1/12/2025.
Print
Print
Last ran on Iowa Farmer Today in the 12/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bayer and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 1/1/2025.
TV
TV
Last ran on FYI (formerly Biography Channel) on 1/12/2025.
Print
Print
Last ran on Iowa Farmer Today in the 12/2024 issue.
Video
Video
Last ran on YouTube - Sports Channels on 1/1/2025.
TV
TV
Last ran on FYI (formerly Biography Channel) on 1/12/2025.
Print
Print
Last ran on Iowa Farmer Today in the 12/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bayer Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bayer Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Bayer campaigns first seen Jul 2024.
Bayer launched campaigns supporting 52 new product lines in the last twelve months, including Iberogast Liquid Drops.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Bayer campaigns first seen Jul 2024.
Bayer launched campaigns supporting 52 new product lines in the last twelve months, including Iberogast Liquid Drops.