BEHR Advertiser Profile


BEHR
Paint
1801 East St. Andrew Place, Santa Ana, CA US 92705
(714) 545-7101
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

BEHR is part of Masco Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. BEHR launched and advertised 2 new products in the past twelve months.

We have 9 people on file in marketing roles at BEHR, and 1 at their agency.

Summary


BEHR is part of Masco Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. BEHR launched and advertised 2 new products in the past twelve months.

We have 9 people on file in marketing roles at BEHR, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 10 decision makers for you to contact at BEHR, including Executives, Strategists, Media Buyers and Agency contacts.


Susan F.
Vice President of Marketing

Lucy D.
Media Supervisor, Media Strategy

Natasha L.
Digital Marketing Specialist

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 10 decision makers for you to contact at BEHR, including Executives, Strategists, Media Buyers and Agency contacts.


Susan F.
Vice President of Marketing

Lucy D.
Media Supervisor, Media Strategy

Natasha L.
Digital Marketing Specialist

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BEHR and its subsidiaries.
Display
Display
Last ran on Food52 on 9/22/2020.
TV
TV
Last ran on History on 9/26/2020.
Print
Print
Last ran on The Journal of Light Construction in the 09/2020 issue.
Display
Display
Last ran on Food52 on 9/22/2020.
TV
TV
Last ran on History on 9/26/2020.
Print
Print
Last ran on The Journal of Light Construction in the 09/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BEHR and its subsidiaries.
Display
Display
Last ran on Food52 on 9/22/2020.
TV
TV
Last ran on History on 9/26/2020.
Print
Print
Last ran on The Journal of Light Construction in the 09/2020 issue.
Display
Display
Last ran on Food52 on 9/22/2020.
TV
TV
Last ran on History on 9/26/2020.
Print
Print
Last ran on The Journal of Light Construction in the 09/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BEHR Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BEHR Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,900 new product launches overall.
BEHR campaigns first seen Apr 2020.
BEHR launched campaigns supporting 2 new product lines in the last twelve months, including BEHR Premium Semi-Transparent Waterproofing Stain & Sealer.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,900 new product launches overall.
BEHR campaigns first seen Apr 2020.
BEHR launched campaigns supporting 2 new product lines in the last twelve months, including BEHR Premium Semi-Transparent Waterproofing Stain & Sealer.