Bergdorf Goodman Advertiser Profile


Bergdorf Goodman
Department Store
754 Fifth Avenue, New York, NY US 10019
(212) 753-7300
Bergdorf Goodman is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Bergdorf Goodman is part of The Neiman Marcus Group, LLC. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Bergdorf Goodman launched and advertised 1 new product in the past twelve months.

We have 11 people on file in marketing roles at Bergdorf Goodman.

Summary


Bergdorf Goodman is part of The Neiman Marcus Group, LLC. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Bergdorf Goodman launched and advertised 1 new product in the past twelve months.

We have 11 people on file in marketing roles at Bergdorf Goodman.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at Bergdorf Goodman, including Executives, Strategists, Media Buyers and Agency contacts.


Lauren T.
Digital Media Manager

Lance N.
Director of Digital Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 11 decision makers for you to contact at Bergdorf Goodman, including Executives, Strategists, Media Buyers and Agency contacts.


Lauren T.
Digital Media Manager

Lance N.
Director of Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bergdorf Goodman and its subsidiaries.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on The New York Times in the 03/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on The New York Times in the 03/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bergdorf Goodman and its subsidiaries.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on The New York Times in the 03/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on Newsweek in the 05/2020 issue.
Print
Print
Last ran on The New York Times in the 03/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bergdorf Goodman Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bergdorf Goodman Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,900 new product launches overall.
Bergdorf Goodman campaigns first seen Oct 2019.
Bergdorf Goodman launched a campaign supporting 1 new product line in the last twelve months, Bergdorf Goodman Women's Store 5th Avenue.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,900 new product launches overall.
Bergdorf Goodman campaigns first seen Oct 2019.
Bergdorf Goodman launched a campaign supporting 1 new product line in the last twelve months, Bergdorf Goodman Women's Store 5th Avenue.