Bertelsmann Advertiser Profile


Bertelsmann
Media Group/Holding Company
Carl-Bertelsmann-Straße 270, Gütersloh, DE 33311
(490) 524-1800

Bertelsmann spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Bertelsmann launched and advertised 607 new products in the past twelve months.

We have 42 people on file in marketing roles at Bertelsmann.

Summary


Bertelsmann spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Bertelsmann launched and advertised 607 new products in the past twelve months.

We have 42 people on file in marketing roles at Bertelsmann.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 42 decision makers for you to contact at Bertelsmann, including Executives, Strategists, and Media Buyers.


Chelsea V.
Vice President of Publishing Operations, Business Process and Support

Kalyn L.
Client Solutions Director of Programmatic

Tara D.
Associate Media Director of Strategic Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 42 decision makers for you to contact at Bertelsmann, including Executives, Strategists, and Media Buyers.


Chelsea V.
Vice President of Publishing Operations, Business Process and Support

Kalyn L.
Client Solutions Director of Programmatic

Tara D.
Associate Media Director of Strategic Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bertelsmann and its subsidiaries.
Display
Display
Last ran on The Mary Sue on 11/9/2019.
TV
TV
Last ran on MSNBC on 11/1/2019.
Print
Print
Last ran on The New Yorker in the 11/2019 issue.
Display
Display
Last ran on The Mary Sue on 11/9/2019.
TV
TV
Last ran on MSNBC on 11/1/2019.
Print
Print
Last ran on The New Yorker in the 11/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Bertelsmann and its subsidiaries.
Display
Display
Last ran on The Mary Sue on 11/9/2019.
TV
TV
Last ran on MSNBC on 11/1/2019.
Print
Print
Last ran on The New Yorker in the 11/2019 issue.
Display
Display
Last ran on The Mary Sue on 11/9/2019.
TV
TV
Last ran on MSNBC on 11/1/2019.
Print
Print
Last ran on The New Yorker in the 11/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bertelsmann Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Bertelsmann Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Bertelsmann campaigns first seen Feb 2019.
Bertelsmann launched campaigns supporting 607 new product lines in the last twelve months, including A D.D. Warren and Flora Dane Novel Series (E.P. Dutton Books).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
Bertelsmann campaigns first seen Feb 2019.
Bertelsmann launched campaigns supporting 607 new product lines in the last twelve months, including A D.D. Warren and Flora Dane Novel Series (E.P. Dutton Books).