Betty Crocker Advertiser Profile


Betty Crocker
Food Conglomerate
Number One General Mills Boulevard, Minneapolis, MN US 55426
(800) 248-7310
Betty Crocker is part of:

Betty Crocker is part of General Mills, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Betty Crocker last advertised a new product in November, 2018.

We have 40 people on file in marketing roles at Betty Crocker, and 12 at their agencies.

Summary


Betty Crocker is part of General Mills, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Betty Crocker last advertised a new product in November, 2018.

We have 40 people on file in marketing roles at Betty Crocker, and 12 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 52 decision makers for you to contact at Betty Crocker, including Executives, Strategists, Media Buyers and Agency contacts.


Brad H.
Chief Brand Officer

Jennifer H.
Senior Partner, Director

Shannan C.
Manager of Media Strategy

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 52 decision makers for you to contact at Betty Crocker, including Executives, Strategists, Media Buyers and Agency contacts.


Brad H.
Chief Brand Officer

Jennifer H.
Senior Partner, Director

Shannan C.
Manager of Media Strategy

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Betty Crocker and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/20/2019.
Video
Video
Last ran on YouTube - Official Pink Panther on 9/9/2019.
TV
TV
Last ran on Nick @ Nite on 7/22/2019.
Snapchat
Snapchat
Last ran on Snapchat on 11/20/2019.
Video
Video
Last ran on YouTube - Official Pink Panther on 9/9/2019.
TV
TV
Last ran on Nick @ Nite on 7/22/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Betty Crocker and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 11/20/2019.
Video
Video
Last ran on YouTube - Official Pink Panther on 9/9/2019.
TV
TV
Last ran on Nick @ Nite on 7/22/2019.
Snapchat
Snapchat
Last ran on Snapchat on 11/20/2019.
Video
Video
Last ran on YouTube - Official Pink Panther on 9/9/2019.
TV
TV
Last ran on Nick @ Nite on 7/22/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Betty Crocker Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Betty Crocker Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Use MediaRadar to stay current on new product launches for Betty Crocker.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Use MediaRadar to stay current on new product launches for Betty Crocker.