Blue Wilderness Advertiser Profile
Pet Foods
Number One General Mills Blvd, Minneapolis, MN US 55426
(763) 764-7600
Blue Wilderness is part of General Mills, Inc.. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Blue Wilderness launched and advertised 1 new product in the past twelve months.
We have 236 people on file in marketing roles at Blue Wilderness, and 6 at their agencies.
We have 236 people on file in marketing roles at Blue Wilderness, and 6 at their agencies.
Summary
Blue Wilderness is part of General Mills, Inc.. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Blue Wilderness launched and advertised 1 new product in the past twelve months.
We have 236 people on file in marketing roles at Blue Wilderness, and 6 at their agencies.
We have 236 people on file in marketing roles at Blue Wilderness, and 6 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 242 decision makers for you to contact at Blue Wilderness, including Executives, Strategists, Media Buyers and Agency contacts.
Mary Jane M.
Chief Sustainability & Global Impact Officer
Stuart H.
Group Planning Director
Scott H.
Assistant Manager Assistant Manager Enterprise Media
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 242 decision makers for you to contact at Blue Wilderness, including Executives, Strategists, Media Buyers and Agency contacts.
Mary Jane M.
Chief Sustainability & Global Impact Officer
Stuart H.
Group Planning Director
Scott H.
Assistant Manager Assistant Manager Enterprise Media
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Blue Wilderness and its subsidiaries.
Native
Last ran on Target on 2/1/2026.
TV
Last ran on KARE on 3/30/2026.
Native
Last ran on Albertsons on 1/1/2026.
Native
Last ran on Target on 2/1/2026.
TV
Last ran on KARE on 3/30/2026.
Native
Last ran on Albertsons on 1/1/2026.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Blue Wilderness and its subsidiaries.
Native
Last ran on Target on 2/1/2026.
TV
Last ran on KARE on 3/30/2026.
Native
Last ran on Albertsons on 1/1/2026.
Native
Last ran on Target on 2/1/2026.
TV
Last ran on KARE on 3/30/2026.
Native
Last ran on Albertsons on 1/1/2026.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Blue Wilderness Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Blue Wilderness recently bought a Native digital ad. See which other premium units they bought.
- Blue Wilderness recently placed a direct ad on www.safeway.com. See where else they recently placed direct ads.
- Blue Wilderness recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 3 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Blue Wilderness Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Blue Wilderness recently bought a Native digital ad. See which other premium units they bought.
- Blue Wilderness recently placed a direct ad on www.safeway.com. See where else they recently placed direct ads.
- Blue Wilderness recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 3 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,687 new product launches overall.
Use MediaRadar to stay current on new product launches for Blue Wilderness.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,687 new product launches overall.
Use MediaRadar to stay current on new product launches for Blue Wilderness.