BMW Group Advertiser Profile


BMW Group
Automotive Group
300 Chestnut Ridge Road, Woodcliff Lake, NJ US 07677-7731
(201) 307-4000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

BMW Group is part of Bayerische Motoren Werke AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. BMW Group launched and advertised 14 new products in the past twelve months.

We have 8 people on file in marketing roles at BMW Group, and 10 at their agencies.

Summary


BMW Group is part of Bayerische Motoren Werke AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. BMW Group launched and advertised 14 new products in the past twelve months.

We have 8 people on file in marketing roles at BMW Group, and 10 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at BMW Group, including Executives, Strategists, Media Buyers and Agency contacts.


Patrick M.
Department Head, Marketing, Product and Strategy, MINI United States

Viviana R.
Vice President and Partner Portfolio Management

Pete H.
Senior Manager Digital Innovations

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 18 decision makers for you to contact at BMW Group, including Executives, Strategists, Media Buyers and Agency contacts.


Patrick M.
Department Head, Marketing, Product and Strategy, MINI United States

Viviana R.
Vice President and Partner Portfolio Management

Pete H.
Senior Manager Digital Innovations

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BMW Group and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 10/21/2021.
TV
TV
Last ran on BBC America on 10/24/2021.
Print
Print
Last ran on The Mercury News in the 10/2021 issue.
Video
Video
Last ran on YouTube - Music Channels on 10/21/2021.
TV
TV
Last ran on BBC America on 10/24/2021.
Print
Print
Last ran on The Mercury News in the 10/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BMW Group and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 10/21/2021.
TV
TV
Last ran on BBC America on 10/24/2021.
Print
Print
Last ran on The Mercury News in the 10/2021 issue.
Video
Video
Last ran on YouTube - Music Channels on 10/21/2021.
TV
TV
Last ran on BBC America on 10/24/2021.
Print
Print
Last ran on The Mercury News in the 10/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BMW Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BMW Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,975 new product launches overall.
BMW Group campaigns first seen Dec 2020.
BMW Group launched campaigns supporting 14 new product lines in the last twelve months, including BMW ix.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,975 new product launches overall.
BMW Group campaigns first seen Dec 2020.
BMW Group launched campaigns supporting 14 new product lines in the last twelve months, including BMW ix.