BMW Group Advertiser Profile


BMW Group
Automotive Group
300 Chestnut Ridge Road, Woodcliff Lake, NJ US 07677-7731
(201) 307-4000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

BMW Group is part of Bayerische Motoren Werke AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. BMW Group launched and advertised 5 new products in the past twelve months.

We have 8 people on file in marketing roles at BMW Group, and 6 at their agencies.

Summary


BMW Group is part of Bayerische Motoren Werke AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. BMW Group launched and advertised 5 new products in the past twelve months.

We have 8 people on file in marketing roles at BMW Group, and 6 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 14 decision makers for you to contact at BMW Group, including Executives, Strategists, Media Buyers and Agency contacts.


Luciana F.
Head of Marketing and Product BMW Motorrad

Peter V.
Principal/Founder

Trudy H.
BMW Motorrad Vice President Region Americas

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 14 decision makers for you to contact at BMW Group, including Executives, Strategists, Media Buyers and Agency contacts.


Luciana F.
Head of Marketing and Product BMW Motorrad

Peter V.
Principal/Founder

Trudy H.
BMW Motorrad Vice President Region Americas

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BMW Group and its subsidiaries.
Video
Video
Last ran on YouTube - Automotive Channels on 3/1/2024.
TV
TV
Last ran on CBS on 3/22/2024.
Print
Print
Last ran on Hammer and Dolly in the 03/2024 issue.
Video
Video
Last ran on YouTube - Automotive Channels on 3/1/2024.
TV
TV
Last ran on CBS on 3/22/2024.
Print
Print
Last ran on Hammer and Dolly in the 03/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BMW Group and its subsidiaries.
Video
Video
Last ran on YouTube - Automotive Channels on 3/1/2024.
TV
TV
Last ran on CBS on 3/22/2024.
Print
Print
Last ran on Hammer and Dolly in the 03/2024 issue.
Video
Video
Last ran on YouTube - Automotive Channels on 3/1/2024.
TV
TV
Last ran on CBS on 3/22/2024.
Print
Print
Last ran on Hammer and Dolly in the 03/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BMW Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BMW Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,524 new product launches overall.
BMW Group campaigns first seen Feb 2024.
BMW Group launched campaigns supporting 5 new product lines in the last twelve months, including BMW Group (Corporate).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,524 new product launches overall.
BMW Group campaigns first seen Feb 2024.
BMW Group launched campaigns supporting 5 new product lines in the last twelve months, including BMW Group (Corporate).