BOP Advertiser Profile
BOP is part of:
BOP is part of Amazon.com, Inc.. They spent under $100 million on advertising in digital in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. BOP launched and advertised 3 new products in the past twelve months.
We have 1292 people on file in marketing roles at BOP, and 15 at their agencies.
We have 1292 people on file in marketing roles at BOP, and 15 at their agencies.
Summary
BOP is part of Amazon.com, Inc.. They spent under $100 million on advertising in digital in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. BOP launched and advertised 3 new products in the past twelve months.
We have 1292 people on file in marketing roles at BOP, and 15 at their agencies.
We have 1292 people on file in marketing roles at BOP, and 15 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 1307 decision makers for you to contact at BOP, including Executives, Strategists, Media Buyers and Agency contacts.
Andrew J.
President & Chief Executive Officer
Ymonne T.
Director, Global Media Ops - Amazon
Kaitlin M.
Senior Manager, Product & Search - Web Services
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 1307 decision makers for you to contact at BOP, including Executives, Strategists, Media Buyers and Agency contacts.
Andrew J.
President & Chief Executive Officer
Ymonne T.
Director, Global Media Ops - Amazon
Kaitlin M.
Senior Manager, Product & Search - Web Services
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BOP and its subsidiaries.
Native
Last ran on Who What Wear on 5/1/2026.
Mobile
Last ran on Polygon on 4/1/2026.
Mobile
Last ran on Atmosphere TV on 11/1/2025.
Native
Last ran on Who What Wear on 5/1/2026.
Mobile
Last ran on Polygon on 4/1/2026.
Mobile
Last ran on Atmosphere TV on 11/1/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by BOP and its subsidiaries.
Native
Last ran on Who What Wear on 5/1/2026.
Mobile
Last ran on Polygon on 4/1/2026.
Mobile
Last ran on Atmosphere TV on 11/1/2025.
Native
Last ran on Who What Wear on 5/1/2026.
Mobile
Last ran on Polygon on 4/1/2026.
Mobile
Last ran on Atmosphere TV on 11/1/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BOP Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- BOP recently placed a direct ad on www.whowhatwear.com/. See where else they recently placed direct ads.
- BOP recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Google and 2 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
BOP Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- BOP recently placed a direct ad on www.whowhatwear.com/. See where else they recently placed direct ads.
- BOP recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Google and 2 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,951 new product launches overall.
BOP launched campaigns supporting 3 new product lines in the last twelve months, including Shopbop Footwear.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,951 new product launches overall.
BOP launched campaigns supporting 3 new product lines in the last twelve months, including Shopbop Footwear.