Boursin Advertiser Profile
Cheeses
30 South Wacker Drive, Suite 3000, Chicago, IL US 60606
(312) 462-1500
Boursin is part of:
Boursin is part of Bel Group. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Boursin launched and advertised 2 new products in the past twelve months.
We have 4 people on file in marketing roles at Boursin, and 3 at their agencies.
We have 4 people on file in marketing roles at Boursin, and 3 at their agencies.
Summary
Boursin is part of Bel Group. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Boursin launched and advertised 2 new products in the past twelve months.
We have 4 people on file in marketing roles at Boursin, and 3 at their agencies.
We have 4 people on file in marketing roles at Boursin, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 7 decision makers for you to contact at Boursin, including Executives, Strategists, Media Buyers and Agency contacts.
Gabriela S.
Strategic Planner
Nicholas W.
Senior Associate Brand Manager - Out of Home
Vaaeza S.
Global Brand Manager, Babybel Platform (Innovation)
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 7 decision makers for you to contact at Boursin, including Executives, Strategists, Media Buyers and Agency contacts.
Gabriela S.
Strategic Planner
Nicholas W.
Senior Associate Brand Manager - Out of Home
Vaaeza S.
Global Brand Manager, Babybel Platform (Innovation)
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Boursin and its subsidiaries.
Display
Last ran on Food52 on 12/1/2024.
Print
Last ran on Nation's Restaurant News in the 11/2024 issue.
Native
Last ran on Target on 12/1/2024.
Display
Last ran on Food52 on 12/1/2024.
Print
Last ran on Nation's Restaurant News in the 11/2024 issue.
Native
Last ran on Target on 12/1/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Boursin and its subsidiaries.
Display
Last ran on Food52 on 12/1/2024.
Print
Last ran on Nation's Restaurant News in the 11/2024 issue.
Native
Last ran on Target on 12/1/2024.
Display
Last ran on Food52 on 12/1/2024.
Print
Last ran on Nation's Restaurant News in the 11/2024 issue.
Native
Last ran on Target on 12/1/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Boursin Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Boursin recently bought a Native digital ad. See which other premium units they bought.
- Boursin recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Boursin recently placed a programmatic ad on www.food52.com/. In the last 12 months, they have partnered with DoubleClick and 4 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Boursin Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Boursin recently bought a Native digital ad. See which other premium units they bought.
- Boursin recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Boursin recently placed a programmatic ad on www.food52.com/. In the last 12 months, they have partnered with DoubleClick and 4 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Boursin launched campaigns supporting 2 new product lines in the last twelve months, including Boursin General Advertisement.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,540 new product launches overall.
Boursin launched campaigns supporting 2 new product lines in the last twelve months, including Boursin General Advertisement.