Cadillac is part of General Motors Company . They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Cadillac launched and advertised 6 new products in the past twelve months.

We have 37 people on file in marketing roles at Cadillac, and 73 at their agencies.

Summary


Cadillac is part of General Motors Company . They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Cadillac launched and advertised 6 new products in the past twelve months.

We have 37 people on file in marketing roles at Cadillac, and 73 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 110 decision makers for you to contact at Cadillac, including Executives, Strategists, Media Buyers and Agency contacts.


Deborah W.
Global Chief Marketing Officer

Mark B.
Executive Vice President and Managing Director

Natalie O.
Digital Manager of Owner Services

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 110 decision makers for you to contact at Cadillac, including Executives, Strategists, Media Buyers and Agency contacts.


Deborah W.
Global Chief Marketing Officer

Mark B.
Executive Vice President and Managing Director

Natalie O.
Digital Manager of Owner Services

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Cadillac and its subsidiaries.
Display
Display
Last ran on Signe M on 8/16/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 8/16/2019.
Print
Print
Last ran on Billboard in the 08/2019 issue.
Display
Display
Last ran on Signe M on 8/16/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 8/16/2019.
Print
Print
Last ran on Billboard in the 08/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Cadillac and its subsidiaries.
Display
Display
Last ran on Signe M on 8/16/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 8/16/2019.
Print
Print
Last ran on Billboard in the 08/2019 issue.
Display
Display
Last ran on Signe M on 8/16/2019.
TV
TV
Last ran on FYI (formerly Biography Channel) on 8/16/2019.
Print
Print
Last ran on Billboard in the 08/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Cadillac Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Cadillac Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Cadillac campaigns first seen Nov 2018.
Cadillac launched campaigns supporting 6 new product lines in the last twelve months, including Cadillac XT6.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Cadillac campaigns first seen Nov 2018.
Cadillac launched campaigns supporting 6 new product lines in the last twelve months, including Cadillac XT6.