CareFirst BlueCross BlueShield Advertiser Profile


CareFirst BlueCross BlueShield
Health Insurance
10455 Mill Run Circle, Owings Mills, MD US 21117
CareFirst BlueCross BlueShield is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

CareFirst BlueCross BlueShield spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. CareFirst BlueCross BlueShield launched and advertised 2 new products in the past twelve months.

We have 5 people on file in marketing roles at CareFirst BlueCross BlueShield, and 2 at their agencies.

Summary


CareFirst BlueCross BlueShield spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. CareFirst BlueCross BlueShield launched and advertised 2 new products in the past twelve months.

We have 5 people on file in marketing roles at CareFirst BlueCross BlueShield, and 2 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at CareFirst BlueCross BlueShield, including Executives, Strategists, Media Buyers and Agency contacts.


Mack M.
Vice President and Chief Marketing Officer

Abigail P.
Account Supervisor

Dianne H.
Manager, Social Media and Brand

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at CareFirst BlueCross BlueShield, including Executives, Strategists, Media Buyers and Agency contacts.


Mack M.
Vice President and Chief Marketing Officer

Abigail P.
Account Supervisor

Dianne H.
Manager, Social Media and Brand

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CareFirst BlueCross BlueShield and its subsidiaries.
Display
Display
Last ran on WBAL TV on 9/16/2021.
TV
TV
Last ran on TV One on 7/15/2021.
Print
Print
Last ran on Baltimore Sun in the 08/2021 issue.
Display
Display
Last ran on WBAL TV on 9/16/2021.
TV
TV
Last ran on TV One on 7/15/2021.
Print
Print
Last ran on Baltimore Sun in the 08/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CareFirst BlueCross BlueShield and its subsidiaries.
Display
Display
Last ran on WBAL TV on 9/16/2021.
TV
TV
Last ran on TV One on 7/15/2021.
Print
Print
Last ran on Baltimore Sun in the 08/2021 issue.
Display
Display
Last ran on WBAL TV on 9/16/2021.
TV
TV
Last ran on TV One on 7/15/2021.
Print
Print
Last ran on Baltimore Sun in the 08/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CareFirst BlueCross BlueShield Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CareFirst BlueCross BlueShield Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,717 new product launches overall.
CareFirst BlueCross BlueShield campaigns first seen Jul 2021.
CareFirst BlueCross BlueShield launched campaigns supporting 2 new product lines in the last twelve months, including CareFirst BlueCross BlueShield (Corporate).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 34,717 new product launches overall.
CareFirst BlueCross BlueShield campaigns first seen Jul 2021.
CareFirst BlueCross BlueShield launched campaigns supporting 2 new product lines in the last twelve months, including CareFirst BlueCross BlueShield (Corporate).