CBS Entertainment Group Advertiser Profile


CBS Entertainment Group
Media Group/Holding Company
1515 Broadway, New York, NY US 10003
(212) 258-6000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

CBS Entertainment Group is part of ViacomCBS Inc.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Entertainment Group launched and advertised 133 new products in the past twelve months.

We have 63 people on file in marketing roles at CBS Entertainment Group, and 7 at their agencies.

Summary


CBS Entertainment Group is part of ViacomCBS Inc.. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Entertainment Group launched and advertised 133 new products in the past twelve months.

We have 63 people on file in marketing roles at CBS Entertainment Group, and 7 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 71 decision makers for you to contact at CBS Entertainment Group, including Executives, Strategists, and Media Buyers.


Michael E.
Chief Marketing Officer

Brianne S.
Director Business Solutions

Tara F.
Sr. Director CBS News Digital Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 71 decision makers for you to contact at CBS Entertainment Group, including Executives, Strategists, and Media Buyers.


Michael E.
Chief Marketing Officer

Brianne S.
Director Business Solutions

Tara F.
Sr. Director CBS News Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Entertainment Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/15/2020.
Display
Display
Last ran on CBS Miami on 11/20/2020.
TV
TV
Last ran on TBS on 11/15/2020.
Snapchat
Snapchat
Last ran on Snapchat on 9/15/2020.
Display
Display
Last ran on CBS Miami on 11/20/2020.
TV
TV
Last ran on TBS on 11/15/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Entertainment Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/15/2020.
Display
Display
Last ran on CBS Miami on 11/20/2020.
TV
TV
Last ran on TBS on 11/15/2020.
Snapchat
Snapchat
Last ran on Snapchat on 9/15/2020.
Display
Display
Last ran on CBS Miami on 11/20/2020.
TV
TV
Last ran on TBS on 11/15/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Entertainment Group Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Entertainment Group Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,315 new product launches overall.
CBS Entertainment Group campaigns first seen Aug 2020.
CBS Entertainment Group launched campaigns supporting 133 new product lines in the last twelve months, including The Stand (CBS All Access).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,315 new product launches overall.
CBS Entertainment Group campaigns first seen Aug 2020.
CBS Entertainment Group launched campaigns supporting 133 new product lines in the last twelve months, including The Stand (CBS All Access).