CBS Entertainment Group Advertiser Profile


CBS Entertainment Group
Media Group/Holding Company
1515 Broadway, New York, NY US 10003
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

CBS Entertainment Group is part of Paramount Global. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Entertainment Group launched and advertised 56 new products in the past twelve months.

We have 9 people on file in marketing roles at CBS Entertainment Group, and 3 at their agencies.

Summary


CBS Entertainment Group is part of Paramount Global. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Entertainment Group launched and advertised 56 new products in the past twelve months.

We have 9 people on file in marketing roles at CBS Entertainment Group, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at CBS Entertainment Group, including Executives, Strategists, Media Buyers and Agency contacts.


Kevin M.
SVP, Media, Product Marketing & Planning

Stacy S.
SVP, Managing Director, Business Solutions

Samuel P.
Senior Director, Program & Originals Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at CBS Entertainment Group, including Executives, Strategists, Media Buyers and Agency contacts.


Kevin M.
SVP, Media, Product Marketing & Planning

Stacy S.
SVP, Managing Director, Business Solutions

Samuel P.
Senior Director, Program & Originals Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Entertainment Group and its subsidiaries.
Display
Display
Last ran on CBS Boston on 11/18/2022.
TV
TV
Last ran on ABC on 11/17/2022.
Print
Print
Last ran on The Costco Connection in the 10/2022 issue.
Display
Display
Last ran on CBS Boston on 11/18/2022.
TV
TV
Last ran on ABC on 11/17/2022.
Print
Print
Last ran on The Costco Connection in the 10/2022 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Entertainment Group and its subsidiaries.
Display
Display
Last ran on CBS Boston on 11/18/2022.
TV
TV
Last ran on ABC on 11/17/2022.
Print
Print
Last ran on The Costco Connection in the 10/2022 issue.
Display
Display
Last ran on CBS Boston on 11/18/2022.
TV
TV
Last ran on ABC on 11/17/2022.
Print
Print
Last ran on The Costco Connection in the 10/2022 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Entertainment Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Entertainment Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,850 new product launches overall.
CBS Entertainment Group campaigns first seen May 2022.
CBS Entertainment Group launched campaigns supporting 56 new product lines in the last twelve months, including East New York (CBS Network).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,850 new product launches overall.
CBS Entertainment Group campaigns first seen May 2022.
CBS Entertainment Group launched campaigns supporting 56 new product lines in the last twelve months, including East New York (CBS Network).