CBS Interactive Advertiser Profile


CBS Interactive
Media Group/Holding Company
235 Second Street, San Francisco, CA US 94105
(415) 344-2000
CBS Interactive is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

CBS Interactive is part of ViacomCBS Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Interactive launched and advertised 30 new products in the past twelve months.

We have 21 people on file in marketing roles at CBS Interactive, and 4 at their agencies.

Summary


CBS Interactive is part of ViacomCBS Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. CBS Interactive launched and advertised 30 new products in the past twelve months.

We have 21 people on file in marketing roles at CBS Interactive, and 4 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at CBS Interactive, including Executives, Strategists, Media Buyers and Agency contacts.


Jason W.
Chief Marketing Officer MTV Entertainment

Gillian O.
Media Planner

BJ D.
Director Digital Content and Strategy KCBS and KCAL

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at CBS Interactive, including Executives, Strategists, Media Buyers and Agency contacts.


Jason W.
Chief Marketing Officer MTV Entertainment

Gillian O.
Media Planner

BJ D.
Director Digital Content and Strategy KCBS and KCAL

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Interactive and its subsidiaries.
Native
Native
Last ran on Yahoo! Espanol on 5/12/2021.
TV
TV
Last ran on CBS on 4/16/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Native
Native
Last ran on Yahoo! Espanol on 5/12/2021.
TV
TV
Last ran on CBS on 4/16/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Interactive and its subsidiaries.
Native
Native
Last ran on Yahoo! Espanol on 5/12/2021.
TV
TV
Last ran on CBS on 4/16/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Native
Native
Last ran on Yahoo! Espanol on 5/12/2021.
TV
TV
Last ran on CBS on 4/16/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Interactive Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Interactive Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,958 new product launches overall.
CBS Interactive campaigns first seen Oct 2020.
CBS Interactive launched campaigns supporting 30 new product lines in the last twelve months, including Bellator MMA (CBS Sports Network).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,958 new product launches overall.
CBS Interactive campaigns first seen Oct 2020.
CBS Interactive launched campaigns supporting 30 new product lines in the last twelve months, including Bellator MMA (CBS Sports Network).