CBS Interactive Advertiser Profile


CBS Interactive
Media Group/Holding Company
235 Second Street, San Francisco, CA US 94105
(415) 344-2000
CBS Interactive is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

CBS Interactive is part of ViacomCBS Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. CBS Interactive launched and advertised 26 new products in the past twelve months.

We have 22 people on file in marketing roles at CBS Interactive, and 3 at their agencies.

Summary


CBS Interactive is part of ViacomCBS Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. CBS Interactive launched and advertised 26 new products in the past twelve months.

We have 22 people on file in marketing roles at CBS Interactive, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at CBS Interactive, including Executives, Strategists, Media Buyers and Agency contacts.


Eric G.
Chief Marketing Officer

Kimberlie L.
Manager Digital Media and Strategy

Katrina B.
Director of Integrated Marketing, MTV, VH1, Logo, Comedy Central, Paramount Network, CMT and TV Land

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 25 decision makers for you to contact at CBS Interactive, including Executives, Strategists, Media Buyers and Agency contacts.


Eric G.
Chief Marketing Officer

Kimberlie L.
Manager Digital Media and Strategy

Katrina B.
Director of Integrated Marketing, MTV, VH1, Logo, Comedy Central, Paramount Network, CMT and TV Land

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Interactive and its subsidiaries.
Display
Display
Last ran on New York Post on 1/8/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Display
Display
Last ran on Newsday (Long Island) on 1/7/2021.
Display
Display
Last ran on New York Post on 1/8/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Display
Display
Last ran on Newsday (Long Island) on 1/7/2021.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by CBS Interactive and its subsidiaries.
Display
Display
Last ran on New York Post on 1/8/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Display
Display
Last ran on Newsday (Long Island) on 1/7/2021.
Display
Display
Last ran on New York Post on 1/8/2021.
Print
Print
Last ran on USA Today in the 12/2020 issue.
Display
Display
Last ran on Newsday (Long Island) on 1/7/2021.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Interactive Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
CBS Interactive Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,239 new product launches overall.
CBS Interactive campaigns first seen Oct 2020.
CBS Interactive launched campaigns supporting 26 new product lines in the last twelve months, including Bellator MMA (CBS Sports Network).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,239 new product launches overall.
CBS Interactive campaigns first seen Oct 2020.
CBS Interactive launched campaigns supporting 26 new product lines in the last twelve months, including Bellator MMA (CBS Sports Network).