Citizens Bank Advertiser Profile
Citizens Bank is part of:
Citizens Bank is part of The Royal Bank of Scotland Group. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Citizens Bank launched and advertised 6 new products in the past twelve months.
We have 5 people on file in marketing roles at Citizens Bank, and 1 at their agency.
We have 5 people on file in marketing roles at Citizens Bank, and 1 at their agency.
Summary
Citizens Bank is part of The Royal Bank of Scotland Group. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Citizens Bank launched and advertised 6 new products in the past twelve months.
We have 5 people on file in marketing roles at Citizens Bank, and 1 at their agency.
We have 5 people on file in marketing roles at Citizens Bank, and 1 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Citizens Bank, including Executives, Strategists, Media Buyers and Agency contacts.
Catherine L.
Head of Digital Experience and Human Centered Design
Sherri S.
Director, Influencer & Events
Bruce A.
SVP, Enterprise Customer Communications
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Citizens Bank, including Executives, Strategists, Media Buyers and Agency contacts.
Catherine L.
Head of Digital Experience and Human Centered Design
Sherri S.
Director, Influencer & Events
Bruce A.
SVP, Enterprise Customer Communications
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Citizens Bank and its subsidiaries.
Display
Last ran on WTKR on 7/1/2024.
TV
Last ran on CW on 7/14/2024.
Print
Last ran on Franchise Times in the 06/2024 issue.
Display
Last ran on WTKR on 7/1/2024.
TV
Last ran on CW on 7/14/2024.
Print
Last ran on Franchise Times in the 06/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Citizens Bank and its subsidiaries.
Display
Last ran on WTKR on 7/1/2024.
TV
Last ran on CW on 7/14/2024.
Print
Last ran on Franchise Times in the 06/2024 issue.
Display
Last ran on WTKR on 7/1/2024.
TV
Last ran on CW on 7/14/2024.
Print
Last ran on Franchise Times in the 06/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Citizens Bank Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Citizens Bank recently bought a Video digital ad. See which other premium units they bought.
- Citizens Bank recently placed a direct ad on www.extratv.com. See where else they recently placed direct ads.
- Citizens Bank recently placed a programmatic ad on www.apartmenttherapy.com/. In the last 12 months, they have partnered with DoubleClick and 13 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Citizens Bank Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Citizens Bank recently bought a Video digital ad. See which other premium units they bought.
- Citizens Bank recently placed a direct ad on www.extratv.com. See where else they recently placed direct ads.
- Citizens Bank recently placed a programmatic ad on www.apartmenttherapy.com/. In the last 12 months, they have partnered with DoubleClick and 13 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Citizens Bank launched campaigns supporting 6 new product lines in the last twelve months, including Citizens Bank Wealth Management.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Citizens Bank launched campaigns supporting 6 new product lines in the last twelve months, including Citizens Bank Wealth Management.