Colgate Advertiser Profile



Colgate is part of Colgate-Palmolive Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Colgate launched and advertised 6 new products in the past twelve months.

We have 32 people on file in marketing roles at Colgate, and 16 at their agencies.

Summary


Colgate is part of Colgate-Palmolive Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Colgate launched and advertised 6 new products in the past twelve months.

We have 32 people on file in marketing roles at Colgate, and 16 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 48 decision makers for you to contact at Colgate, including Executives, Strategists, Media Buyers and Agency contacts.


Renee M.
Chief Media Officer

Hector C.
National Broadcast Manager, Implementation and Buying

Hope F.
Digital Search Lead

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 48 decision makers for you to contact at Colgate, including Executives, Strategists, Media Buyers and Agency contacts.


Renee M.
Chief Media Officer

Hector C.
National Broadcast Manager, Implementation and Buying

Hope F.
Digital Search Lead

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Colgate and its subsidiaries.
Display
Display
Last ran on Wal-Mart on 3/11/2019.
TV
TV
Last ran on Discovery Life on 3/15/2019.
Print
Print
Last ran on Us Weekly in the 03/2019 issue.
Display
Display
Last ran on Wal-Mart on 3/11/2019.
TV
TV
Last ran on Discovery Life on 3/15/2019.
Print
Print
Last ran on Us Weekly in the 03/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Colgate and its subsidiaries.
Display
Display
Last ran on Wal-Mart on 3/11/2019.
TV
TV
Last ran on Discovery Life on 3/15/2019.
Print
Print
Last ran on Us Weekly in the 03/2019 issue.
Display
Display
Last ran on Wal-Mart on 3/11/2019.
TV
TV
Last ran on Discovery Life on 3/15/2019.
Print
Print
Last ran on Us Weekly in the 03/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Colgate Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Colgate Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,754 new product launches overall.
Colgate campaigns first seen Feb 2019.
Colgate launched campaigns supporting 6 new product lines in the last twelve months, including Colgate Total SF.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,754 new product launches overall.
Colgate campaigns first seen Feb 2019.
Colgate launched campaigns supporting 6 new product lines in the last twelve months, including Colgate Total SF.