Colgate-Palmolive Advertiser Profile


Colgate-Palmolive
Consumer Packaged Goods (CPG)
300 Park Avenue, 11Th Floor, New York, NY US 10022-7499
(212) 310-2330

Colgate-Palmolive spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Colgate-Palmolive launched and advertised 29 new products in the past twelve months.

We have 47 people on file in marketing roles at Colgate-Palmolive, and 17 at their agencies.

Summary


Colgate-Palmolive spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Colgate-Palmolive launched and advertised 29 new products in the past twelve months.

We have 47 people on file in marketing roles at Colgate-Palmolive, and 17 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 64 decision makers for you to contact at Colgate-Palmolive, including Executives, Strategists, Media Buyers and Agency contacts.


Renee M.
Chief Media Officer

Hector C.
National Broadcast Manager, Implementation and Buying

Mindel L.
Worldwide Director of Global Digital Marketing

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 64 decision makers for you to contact at Colgate-Palmolive, including Executives, Strategists, Media Buyers and Agency contacts.


Renee M.
Chief Media Officer

Hector C.
National Broadcast Manager, Implementation and Buying

Mindel L.
Worldwide Director of Global Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Colgate-Palmolive and its subsidiaries.
Display
Display
Last ran on Inhabitat on 3/22/2019.
TV
TV
Last ran on UniMas on 3/21/2019.
Print
Print
Last ran on In Touch Weekly in the 03/2019 issue.
Display
Display
Last ran on Inhabitat on 3/22/2019.
TV
TV
Last ran on UniMas on 3/21/2019.
Print
Print
Last ran on In Touch Weekly in the 03/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Colgate-Palmolive and its subsidiaries.
Display
Display
Last ran on Inhabitat on 3/22/2019.
TV
TV
Last ran on UniMas on 3/21/2019.
Print
Print
Last ran on In Touch Weekly in the 03/2019 issue.
Display
Display
Last ran on Inhabitat on 3/22/2019.
TV
TV
Last ran on UniMas on 3/21/2019.
Print
Print
Last ran on In Touch Weekly in the 03/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Colgate-Palmolive Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Colgate-Palmolive Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Colgate-Palmolive campaigns first seen Feb 2019.
Colgate-Palmolive launched campaigns supporting 29 new product lines in the last twelve months, including Colgate Total SF.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Colgate-Palmolive campaigns first seen Feb 2019.
Colgate-Palmolive launched campaigns supporting 29 new product lines in the last twelve months, including Colgate Total SF.