Culturelle Advertiser Profile


Culturelle
Probiotic Supplement
55 Sebethe Drive, Cromwell, CT US 06416
(800) 722-3476

Culturelle is part of Koninklijke DSM N.V. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Culturelle launched and advertised 6 new products in the past twelve months.

We have 11 people on file in marketing roles at Culturelle, and 8 at their agency.

Summary


Culturelle is part of Koninklijke DSM N.V. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Culturelle launched and advertised 6 new products in the past twelve months.

We have 11 people on file in marketing roles at Culturelle, and 8 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Culturelle, including Executives, Strategists, Media Buyers and Agency contacts.


Susan L.
Vice President of Marketing

Christine L.
Vice President and Managing Director

Tara A.
Senior Digital Marketing Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Culturelle, including Executives, Strategists, Media Buyers and Agency contacts.


Susan L.
Vice President of Marketing

Christine L.
Vice President and Managing Director

Tara A.
Senior Digital Marketing Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Culturelle and its subsidiaries.
Display
Display
Last ran on WebMD: Sex and Relationships on 11/6/2018.
TV
TV
Last ran on WE Network on 11/8/2018.
Print
Print
Last ran on Good Housekeeping in the 11/2018 issue.
Display
Display
Last ran on WebMD: Sex and Relationships on 11/6/2018.
TV
TV
Last ran on WE Network on 11/8/2018.
Print
Print
Last ran on Good Housekeeping in the 11/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Culturelle and its subsidiaries.
Display
Display
Last ran on WebMD: Sex and Relationships on 11/6/2018.
TV
TV
Last ran on WE Network on 11/8/2018.
Print
Print
Last ran on Good Housekeeping in the 11/2018 issue.
Display
Display
Last ran on WebMD: Sex and Relationships on 11/6/2018.
TV
TV
Last ran on WE Network on 11/8/2018.
Print
Print
Last ran on Good Housekeeping in the 11/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Culturelle Advertising Spend:
UNDER 100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Culturelle Advertising Spend:
UNDER 100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Culturelle campaigns first seen Apr 2018.
Culturelle launched campaigns supporting 6 new product lines in the last twelve months, including Culturelle Baby.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Culturelle campaigns first seen Apr 2018.
Culturelle launched campaigns supporting 6 new product lines in the last twelve months, including Culturelle Baby.