Dick's Sporting Goods Advertiser Profile


Dick's Sporting Goods
Retailer Holding Company/Conglomerate
345 Court Street, Coraopolis, PA US 15108
(724) 273-3400
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Dick's Sporting Goods spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Dick's Sporting Goods launched and advertised 4 new products in the past twelve months.

We have 27 people on file in marketing roles at Dick's Sporting Goods, and 1 at their agency.

Summary


Dick's Sporting Goods spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Dick's Sporting Goods launched and advertised 4 new products in the past twelve months.

We have 27 people on file in marketing roles at Dick's Sporting Goods, and 1 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 28 decision makers for you to contact at Dick's Sporting Goods, including Executives, Strategists, Media Buyers and Agency contacts.


Pia Z.
Sr Admin Asst to SVP/Chief Marketing Officer & Marketing Vice Presidents

Lance P.
Chief Marketing Officer (‘17-20); EVP, Growth (‘20-Present)

Todd B.
Creative Director

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 28 decision makers for you to contact at Dick's Sporting Goods, including Executives, Strategists, Media Buyers and Agency contacts.


Pia Z.
Sr Admin Asst to SVP/Chief Marketing Officer & Marketing Vice Presidents

Lance P.
Chief Marketing Officer (‘17-20); EVP, Growth (‘20-Present)

Todd B.
Creative Director

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Dick's Sporting Goods and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/1/2024.
Display
Display
Last ran on Ars Technica on 11/1/2024.
TV
TV
Last ran on Food Network on 11/16/2024.
Snapchat
Snapchat
Last ran on Snapchat on 8/1/2024.
Display
Display
Last ran on Ars Technica on 11/1/2024.
TV
TV
Last ran on Food Network on 11/16/2024.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Dick's Sporting Goods and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/1/2024.
Display
Display
Last ran on Ars Technica on 11/1/2024.
TV
TV
Last ran on Food Network on 11/16/2024.
Snapchat
Snapchat
Last ran on Snapchat on 8/1/2024.
Display
Display
Last ran on Ars Technica on 11/1/2024.
TV
TV
Last ran on Food Network on 11/16/2024.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Dick's Sporting Goods Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Dick's Sporting Goods Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Dick's Sporting Goods campaigns first seen Apr 2024.
Dick's Sporting Goods launched campaigns supporting 4 new product lines in the last twelve months, including Golf Galaxy Performance Center.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Dick's Sporting Goods campaigns first seen Apr 2024.
Dick's Sporting Goods launched campaigns supporting 4 new product lines in the last twelve months, including Golf Galaxy Performance Center.