DirecTV Advertiser Profile


DirecTV
Satellite Service Provider
2230 East Imperial Highway, El Segundo, CA US 90245-3501
(888) 388-4249
DirecTV is part of:

DirecTV is part of AT&T Inc.. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. DirecTV launched and advertised 19 new products in the past twelve months.

We have 33 people on file in marketing roles at DirecTV, and 69 at their agencies.

Summary


DirecTV is part of AT&T Inc.. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. DirecTV launched and advertised 19 new products in the past twelve months.

We have 33 people on file in marketing roles at DirecTV, and 69 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 102 decision makers for you to contact at DirecTV, including Executives, Strategists, Media Buyers and Agency contacts.


Lori L.
Chief Executive Officer and Global Marketing Officer

Katherine A.
Account Supervisor

Stephanie M.
Senior Manager of Advertising

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 102 decision makers for you to contact at DirecTV, including Executives, Strategists, Media Buyers and Agency contacts.


Lori L.
Chief Executive Officer and Global Marketing Officer

Katherine A.
Account Supervisor

Stephanie M.
Senior Manager of Advertising

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by DirecTV and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 4/3/2018.
Mobile
Mobile
Last ran on Paste Magazine on 11/9/2018.
TV
TV
Last ran on CNBC on 11/2/2018.
Snapchat
Snapchat
Last ran on Snapchat on 4/3/2018.
Mobile
Mobile
Last ran on Paste Magazine on 11/9/2018.
TV
TV
Last ran on CNBC on 11/2/2018.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by DirecTV and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 4/3/2018.
Mobile
Mobile
Last ran on Paste Magazine on 11/9/2018.
TV
TV
Last ran on CNBC on 11/2/2018.
Snapchat
Snapchat
Last ran on Snapchat on 4/3/2018.
Mobile
Mobile
Last ran on Paste Magazine on 11/9/2018.
TV
TV
Last ran on CNBC on 11/2/2018.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
DirecTV Advertising Spend:
UNDER 100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
DirecTV Advertising Spend:
UNDER 100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
DirecTV campaigns first seen Mar 2018.
DirecTV launched campaigns supporting 19 new product lines in the last twelve months, including Condor (Audience Network).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
DirecTV campaigns first seen Mar 2018.
DirecTV launched campaigns supporting 19 new product lines in the last twelve months, including Condor (Audience Network).