Essie Advertiser Profile


Essie
Nail Polish
10 Hudson Yards, New York, NY US 10001
(212) 818-1500
Essie is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Essie is part of L'Oreal SA. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Essie launched and advertised 7 new products in the past twelve months.

We have 73 people on file in marketing roles at Essie, and 30 at their agency.

Summary


Essie is part of L'Oreal SA. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Essie launched and advertised 7 new products in the past twelve months.

We have 73 people on file in marketing roles at Essie, and 30 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 103 decision makers for you to contact at Essie, including Executives, Strategists, Media Buyers and Agency contacts.


Laetitia R.
Chief Digital Officer, Maybelline Worldwide

Niamh B.
Omnimedia Planning

Craig S.
Assistant Vice President of Learning for Transformation, Head of Digital Upskilling

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 103 decision makers for you to contact at Essie, including Executives, Strategists, Media Buyers and Agency contacts.


Laetitia R.
Chief Digital Officer, Maybelline Worldwide

Niamh B.
Omnimedia Planning

Craig S.
Assistant Vice President of Learning for Transformation, Head of Digital Upskilling

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Essie and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 3/31/2019.
Display
Display
Last ran on ModernMom.com on 1/17/2020.
Print
Print
Last ran on Nails in the 12/2019 issue.
Snapchat
Snapchat
Last ran on Snapchat on 3/31/2019.
Display
Display
Last ran on ModernMom.com on 1/17/2020.
Print
Print
Last ran on Nails in the 12/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Essie and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 3/31/2019.
Display
Display
Last ran on ModernMom.com on 1/17/2020.
Print
Print
Last ran on Nails in the 12/2019 issue.
Snapchat
Snapchat
Last ran on Snapchat on 3/31/2019.
Display
Display
Last ran on ModernMom.com on 1/17/2020.
Print
Print
Last ran on Nails in the 12/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Essie Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Essie Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,001 new product launches overall.
Essie campaigns first seen Jul 2019.
Essie launched campaigns supporting 7 new product lines in the last twelve months, including Essie Gorge-ous Geodes Collection.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,001 new product launches overall.
Essie campaigns first seen Jul 2019.
Essie launched campaigns supporting 7 new product lines in the last twelve months, including Essie Gorge-ous Geodes Collection.