Fitbit Advertiser Profile


Fitbit
Wearable Technology
199 Fremont Street, 14Th Floor, San Francisco, CA US 94105
(415) 513-1000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Fitbit spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Fitbit launched and advertised 7 new products in the past twelve months.

We have 9 people on file in marketing roles at Fitbit, and 6 at their agencies.

Summary


Fitbit spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Fitbit launched and advertised 7 new products in the past twelve months.

We have 9 people on file in marketing roles at Fitbit, and 6 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Fitbit, including Executives, Strategists, Media Buyers and Agency contacts.


Tim R.
Senior Vice President and Chief Marketing Officer

Randy S.
Vice President of Programmatic

Cristina L.
Senior Manager of Performance Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Fitbit, including Executives, Strategists, Media Buyers and Agency contacts.


Tim R.
Senior Vice President and Chief Marketing Officer

Randy S.
Vice President of Programmatic

Cristina L.
Senior Manager of Performance Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Fitbit and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/5/2019.
Display
Display
Last ran on Modern Dog on 2/13/2020.
TV
TV
Last ran on BET on 2/12/2020.
Snapchat
Snapchat
Last ran on Snapchat on 9/5/2019.
Display
Display
Last ran on Modern Dog on 2/13/2020.
TV
TV
Last ran on BET on 2/12/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Fitbit and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 9/5/2019.
Display
Display
Last ran on Modern Dog on 2/13/2020.
TV
TV
Last ran on BET on 2/12/2020.
Snapchat
Snapchat
Last ran on Snapchat on 9/5/2019.
Display
Display
Last ran on Modern Dog on 2/13/2020.
TV
TV
Last ran on BET on 2/12/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Fitbit Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Fitbit Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,316 new product launches overall.
Fitbit campaigns first seen Sep 2019.
Fitbit launched campaigns supporting 7 new product lines in the last twelve months, including Fitbit Versa 2.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 32,316 new product launches overall.
Fitbit campaigns first seen Sep 2019.
Fitbit launched campaigns supporting 7 new product lines in the last twelve months, including Fitbit Versa 2.