Foot Locker Advertiser Profile
National Specialty Retailers
330 West 34Th Street, New York, NY US 10001
(212) 720-3700
Foot Locker is part of Dick's Sporting Goods, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Foot Locker launched and advertised 7 new products in the past twelve months.
We have 42 people on file in marketing roles at Foot Locker, and 4 at their agencies.
We have 42 people on file in marketing roles at Foot Locker, and 4 at their agencies.
Summary
Foot Locker is part of Dick's Sporting Goods, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Foot Locker launched and advertised 7 new products in the past twelve months.
We have 42 people on file in marketing roles at Foot Locker, and 4 at their agencies.
We have 42 people on file in marketing roles at Foot Locker, and 4 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 46 decision makers for you to contact at Foot Locker, including Executives, Strategists, Media Buyers and Agency contacts.
Emily S.
Chief Marketing Officer
Lance P.
Chief Marketing Officer (‘17-20); EVP, Growth (‘20-Present), eCommerce Practice Lead
Maggie H.
Digital Marketing Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 46 decision makers for you to contact at Foot Locker, including Executives, Strategists, Media Buyers and Agency contacts.
Emily S.
Chief Marketing Officer
Lance P.
Chief Marketing Officer (‘17-20); EVP, Growth (‘20-Present), eCommerce Practice Lead
Maggie H.
Digital Marketing Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Foot Locker and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2025.
Display
Last ran on Sidereel on 9/1/2025.
TV
Last ran on KRIV on 7/28/2025.
Snapchat
Last ran on Snapchat on 6/1/2025.
Display
Last ran on Sidereel on 9/1/2025.
TV
Last ran on KRIV on 7/28/2025.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Foot Locker and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2025.
Display
Last ran on Sidereel on 9/1/2025.
TV
Last ran on KRIV on 7/28/2025.
Snapchat
Last ran on Snapchat on 6/1/2025.
Display
Last ran on Sidereel on 9/1/2025.
TV
Last ran on KRIV on 7/28/2025.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Foot Locker Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Foot Locker recently bought a Native digital ad. See which other premium units they bought.
- Foot Locker recently placed a direct ad on www.engadget.com/. See where else they recently placed direct ads.
- Foot Locker recently placed a programmatic ad on www.houstonchronicle.com/neighborhood/pearland/. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Foot Locker Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Foot Locker recently bought a Native digital ad. See which other premium units they bought.
- Foot Locker recently placed a direct ad on www.engadget.com/. See where else they recently placed direct ads.
- Foot Locker recently placed a programmatic ad on www.houstonchronicle.com/neighborhood/pearland/. In the last 12 months, they have partnered with Google and 6 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,482 new product launches overall.
Foot Locker launched campaigns supporting 7 new product lines in the last twelve months, including Foot Locker Footwear.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,482 new product launches overall.
Foot Locker launched campaigns supporting 7 new product lines in the last twelve months, including Foot Locker Footwear.