Ford Advertiser Profile
Domestic Automotive Brand
One American Road, 4Th Floor, Dearborn, MI US 48126
(313) 323-2875
Ford is part of Ford Motor Company. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford launched and advertised 9 new products in the past twelve months.
We have 14 people on file in marketing roles at Ford, and 10 at their agencies.
We have 14 people on file in marketing roles at Ford, and 10 at their agencies.
Summary
Ford is part of Ford Motor Company. They spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford launched and advertised 9 new products in the past twelve months.
We have 14 people on file in marketing roles at Ford, and 10 at their agencies.
We have 14 people on file in marketing roles at Ford, and 10 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Ford, including Executives, Strategists, Media Buyers and Agency contacts.
Christian M.
Global Head of Digital/UX
Katherine B.
Associate Media Director
Debbi B.
Global Digital Experience Manager - Own
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 24 decision makers for you to contact at Ford, including Executives, Strategists, Media Buyers and Agency contacts.
Christian M.
Global Head of Digital/UX
Katherine B.
Associate Media Director
Debbi B.
Global Digital Experience Manager - Own
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Automotive Channels on 11/1/2024.
TV
Last ran on Fox Deportes on 11/16/2024.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Automotive Channels on 11/1/2024.
TV
Last ran on Fox Deportes on 11/16/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford and its subsidiaries.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Automotive Channels on 11/1/2024.
TV
Last ran on Fox Deportes on 11/16/2024.
Snapchat
Last ran on Snapchat on 6/1/2024.
Video
Last ran on YouTube - Automotive Channels on 11/1/2024.
TV
Last ran on Fox Deportes on 11/16/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Ford recently bought a Native digital ad. See which other premium units they bought.
- Ford recently placed a direct ad on www.aol.com. See where else they recently placed direct ads.
- Ford recently placed a programmatic ad on www.ew.com/. In the last 12 months, they have partnered with Google and 27 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Advertising Spend:
OVER $100 Million
Increased Spending YoY
- Ford recently bought a Native digital ad. See which other premium units they bought.
- Ford recently placed a direct ad on www.aol.com. See where else they recently placed direct ads.
- Ford recently placed a programmatic ad on www.ew.com/. In the last 12 months, they have partnered with Google and 27 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Ford launched campaigns supporting 9 new product lines in the last twelve months, including Stearns Ford.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
Ford launched campaigns supporting 9 new product lines in the last twelve months, including Stearns Ford.