Ford Genuine Parts & Service Advertiser Profile


Ford Genuine Parts & Service
Automotive Aftermarket Parts/Accessories
1 American Road, Dearborn, MI US 48126
(313) 322-3000
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Ford Genuine Parts & Service is part of Ford Motor Company. They spent under $100 million on advertising in digital in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford Genuine Parts & Service launched and advertised 3 new products in the past twelve months.

We have 18 people on file in marketing roles at Ford Genuine Parts & Service, and 42 at their agencies.

Summary


Ford Genuine Parts & Service is part of Ford Motor Company. They spent under $100 million on advertising in digital in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford Genuine Parts & Service launched and advertised 3 new products in the past twelve months.

We have 18 people on file in marketing roles at Ford Genuine Parts & Service, and 42 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 60 decision makers for you to contact at Ford Genuine Parts & Service, including Executives, Strategists, Media Buyers and Agency contacts.


Matt V.
Chief Executive Officer

Peter H.
Account Director

Dave S.
Digital Manager- Shopper Content

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 60 decision makers for you to contact at Ford Genuine Parts & Service, including Executives, Strategists, Media Buyers and Agency contacts.


Matt V.
Chief Executive Officer

Peter H.
Account Director

Dave S.
Digital Manager- Shopper Content

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford Genuine Parts & Service and its subsidiaries.
Display
Display
Last ran on NBC 10 Portsmouth (WAVY) on 10/13/2021.
Print
Print
Last ran on CARS Canadian Auto Repair & Service Magazine in the 11/2020 issue.
Display
Display
Last ran on WebMD: Eye Health on 10/11/2021.
Display
Display
Last ran on NBC 10 Portsmouth (WAVY) on 10/13/2021.
Print
Print
Last ran on CARS Canadian Auto Repair & Service Magazine in the 11/2020 issue.
Display
Display
Last ran on WebMD: Eye Health on 10/11/2021.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford Genuine Parts & Service and its subsidiaries.
Display
Display
Last ran on NBC 10 Portsmouth (WAVY) on 10/13/2021.
Print
Print
Last ran on CARS Canadian Auto Repair & Service Magazine in the 11/2020 issue.
Display
Display
Last ran on WebMD: Eye Health on 10/11/2021.
Display
Display
Last ran on NBC 10 Portsmouth (WAVY) on 10/13/2021.
Print
Print
Last ran on CARS Canadian Auto Repair & Service Magazine in the 11/2020 issue.
Display
Display
Last ran on WebMD: Eye Health on 10/11/2021.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Genuine Parts & Service Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Genuine Parts & Service Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,015 new product launches overall.
Ford Genuine Parts & Service campaigns first seen May 2021.
Ford Genuine Parts & Service launched campaigns supporting 3 new product lines in the last twelve months, including Ford Motorcraft Batteries.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 36,015 new product launches overall.
Ford Genuine Parts & Service campaigns first seen May 2021.
Ford Genuine Parts & Service launched campaigns supporting 3 new product lines in the last twelve months, including Ford Motorcraft Batteries.