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  • New Product Launches

Ford Motor Company spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford Motor Company launched and advertised 33 new products in the past twelve months.

We have 16 people on file in marketing roles at Ford Motor Company, and 19 at their agencies.

Summary


Ford Motor Company spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Ford Motor Company launched and advertised 33 new products in the past twelve months.

We have 16 people on file in marketing roles at Ford Motor Company, and 19 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Ford Motor Company, including Executives, Strategists, Media Buyers and Agency contacts.


Christian M.
Head of Global Digital/UX

Peter H.
Account Director

Matt Z.
US Media Manager

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Ford Motor Company, including Executives, Strategists, Media Buyers and Agency contacts.


Christian M.
Head of Global Digital/UX

Peter H.
Account Director

Matt Z.
US Media Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford Motor Company and its subsidiaries.
Display
Display
Last ran on Houston Texans on 6/1/2023.
TV
TV
Last ran on BET on 6/3/2023.
Print
Print
Last ran on San Antonio Express-News in the 05/2023 issue.
Display
Display
Last ran on Houston Texans on 6/1/2023.
TV
TV
Last ran on BET on 6/3/2023.
Print
Print
Last ran on San Antonio Express-News in the 05/2023 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Ford Motor Company and its subsidiaries.
Display
Display
Last ran on Houston Texans on 6/1/2023.
TV
TV
Last ran on BET on 6/3/2023.
Print
Print
Last ran on San Antonio Express-News in the 05/2023 issue.
Display
Display
Last ran on Houston Texans on 6/1/2023.
TV
TV
Last ran on BET on 6/3/2023.
Print
Print
Last ran on San Antonio Express-News in the 05/2023 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Motor Company Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Ford Motor Company Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
Ford Motor Company campaigns first seen Jun 2022.
Ford Motor Company launched campaigns supporting 33 new product lines in the last twelve months, including Planet Lincoln.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,510 new product launches overall.
Ford Motor Company campaigns first seen Jun 2022.
Ford Motor Company launched campaigns supporting 33 new product lines in the last twelve months, including Planet Lincoln.