Fossil Group Advertiser Profile


Fossil Group
Apparel & Accessories Holding Company
901 South Central Expressway, Richardson, TX US 75080
(972) 234-2525

Fossil Group spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Fossil Group launched and advertised 4 new products in the past twelve months.

We have 12 people on file in marketing roles at Fossil Group, and 3 at their agencies.

Summary


Fossil Group spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Fossil Group launched and advertised 4 new products in the past twelve months.

We have 12 people on file in marketing roles at Fossil Group, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Fossil Group, including Executives, Strategists, Media Buyers and Agency contacts.


Greg M.
Executive Vice President and Chief Strategy and Digital Officer

Emily B.
Group Media Director

Christine B.
Senior Digital Marketing Specialist, Search Engine Optimization

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Fossil Group, including Executives, Strategists, Media Buyers and Agency contacts.


Greg M.
Executive Vice President and Chief Strategy and Digital Officer

Emily B.
Group Media Director

Christine B.
Senior Digital Marketing Specialist, Search Engine Optimization

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Fossil Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 12/5/2019.
Display
Display
Last ran on Gear Patrol on 12/5/2019.
Print
Print
Last ran on The Costco Connection in the 12/2019 issue.
Snapchat
Snapchat
Last ran on Snapchat on 12/5/2019.
Display
Display
Last ran on Gear Patrol on 12/5/2019.
Print
Print
Last ran on The Costco Connection in the 12/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Fossil Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 12/5/2019.
Display
Display
Last ran on Gear Patrol on 12/5/2019.
Print
Print
Last ran on The Costco Connection in the 12/2019 issue.
Snapchat
Snapchat
Last ran on Snapchat on 12/5/2019.
Display
Display
Last ran on Gear Patrol on 12/5/2019.
Print
Print
Last ran on The Costco Connection in the 12/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Fossil Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Fossil Group Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Fossil Group campaigns first seen Sep 2019.
Fossil Group launched campaigns supporting 4 new product lines in the last twelve months, including One Eleven.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Fossil Group campaigns first seen Sep 2019.
Fossil Group launched campaigns supporting 4 new product lines in the last twelve months, including One Eleven.