GE Appliances Advertiser Profile


GE Appliances
Large Appliance
4000 Buechel Bank Rd, Louisville, KY US 40225
(502) 452-4311
GE Appliances is part of:

GE Appliances is part of Haier Group (海尔集团). They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. GE Appliances launched and advertised 6 new products in the past twelve months.

We have 7 people on file in marketing roles at GE Appliances.

Summary


GE Appliances is part of Haier Group (海尔集团). They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. GE Appliances launched and advertised 6 new products in the past twelve months.

We have 7 people on file in marketing roles at GE Appliances.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at GE Appliances, including Executives, Strategists, Media Buyers and Agency contacts.


Mary P.
Vice President of Marketing and Brand

Mark W.
Senior Digital Marketing Specialist

Emily W.
Digital Content Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at GE Appliances, including Executives, Strategists, Media Buyers and Agency contacts.


Mary P.
Vice President of Marketing and Brand

Mark W.
Senior Digital Marketing Specialist

Emily W.
Digital Content Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by GE Appliances and its subsidiaries.
Native
Native
Last ran on PureWow.com/ on 1/18/2019.
TV
TV
Last ran on SyFy Channel on 1/18/2019.
Print
Print
Last ran on KBB Kitchen & Bath Business in the 01/2019 issue.
Native
Native
Last ran on PureWow.com/ on 1/18/2019.
TV
TV
Last ran on SyFy Channel on 1/18/2019.
Print
Print
Last ran on KBB Kitchen & Bath Business in the 01/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by GE Appliances and its subsidiaries.
Native
Native
Last ran on PureWow.com/ on 1/18/2019.
TV
TV
Last ran on SyFy Channel on 1/18/2019.
Print
Print
Last ran on KBB Kitchen & Bath Business in the 01/2019 issue.
Native
Native
Last ran on PureWow.com/ on 1/18/2019.
TV
TV
Last ran on SyFy Channel on 1/18/2019.
Print
Print
Last ran on KBB Kitchen & Bath Business in the 01/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
GE Appliances Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
GE Appliances Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
GE Appliances campaigns first seen Oct 2018.
GE Appliances launched campaigns supporting 6 new product lines in the last twelve months, including GE Monogram Refrigeration.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,502 new product launches overall.
GE Appliances campaigns first seen Oct 2018.
GE Appliances launched campaigns supporting 6 new product lines in the last twelve months, including GE Monogram Refrigeration.