General Motors Company Advertiser Profile
General Motors Company spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. General Motors Company launched and advertised 19 new products in the past twelve months.
We have 38 people on file in marketing roles at General Motors Company, and 25 at their agencies.
We have 38 people on file in marketing roles at General Motors Company, and 25 at their agencies.
Summary
General Motors Company spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. General Motors Company launched and advertised 19 new products in the past twelve months.
We have 38 people on file in marketing roles at General Motors Company, and 25 at their agencies.
We have 38 people on file in marketing roles at General Motors Company, and 25 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 63 decision makers for you to contact at General Motors Company, including Executives, Strategists, Media Buyers and Agency contacts.
Claudia S.
Chief Marketing Officer, Customer Care and Aftersales
Melonie S.
Senior VP, Managing Director
David S.
Manager, Emerging Media and Partnerships
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 63 decision makers for you to contact at General Motors Company, including Executives, Strategists, Media Buyers and Agency contacts.
Claudia S.
Chief Marketing Officer, Customer Care and Aftersales
Melonie S.
Senior VP, Managing Director
David S.
Manager, Emerging Media and Partnerships
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by General Motors Company and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2023.
Display
Last ran on NJ.com on 11/1/2024.
TV
Last ran on Weather Channel on 11/16/2024.
Snapchat
Last ran on Snapchat on 12/1/2023.
Display
Last ran on NJ.com on 11/1/2024.
TV
Last ran on Weather Channel on 11/16/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by General Motors Company and its subsidiaries.
Snapchat
Last ran on Snapchat on 12/1/2023.
Display
Last ran on NJ.com on 11/1/2024.
TV
Last ran on Weather Channel on 11/16/2024.
Snapchat
Last ran on Snapchat on 12/1/2023.
Display
Last ran on NJ.com on 11/1/2024.
TV
Last ran on Weather Channel on 11/16/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
General Motors Company Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- General Motors Company recently bought a Native digital ad. See which other premium units they bought.
- General Motors Company recently placed a direct ad on www.roadandtrack.com. See where else they recently placed direct ads.
- General Motors Company recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 29 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
General Motors Company Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- General Motors Company recently bought a Native digital ad. See which other premium units they bought.
- General Motors Company recently placed a direct ad on www.roadandtrack.com. See where else they recently placed direct ads.
- General Motors Company recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 29 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
General Motors Company launched campaigns supporting 19 new product lines in the last twelve months, including Hummer.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
General Motors Company launched campaigns supporting 19 new product lines in the last twelve months, including Hummer.