Georgia-Pacific Advertiser Profile


Georgia-Pacific
Paper (Industrial)
133 Peachtree Street N.E., Atlanta, GA US 30303
(404) 652-4000

Georgia-Pacific is part of Koch Enterprises, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Georgia-Pacific launched and advertised 3 new products in the past twelve months.

We have 43 people on file in marketing roles at Georgia-Pacific, and 18 at their agencies.

Summary


Georgia-Pacific is part of Koch Enterprises, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Georgia-Pacific launched and advertised 3 new products in the past twelve months.

We have 43 people on file in marketing roles at Georgia-Pacific, and 18 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 61 decision makers for you to contact at Georgia-Pacific, including Executives, Strategists, Media Buyers and Agency contacts.


Douwe B.
Chief Marketing Officer, Consumer Business

Kelsey H.
Head of Strategy

Michael D.
Senior Vice President of Innovation Development

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 61 decision makers for you to contact at Georgia-Pacific, including Executives, Strategists, Media Buyers and Agency contacts.


Douwe B.
Chief Marketing Officer, Consumer Business

Kelsey H.
Head of Strategy

Michael D.
Senior Vice President of Innovation Development

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Georgia-Pacific and its subsidiaries.
Display
Display
Last ran on Mother Nature Network on 9/12/2019.
TV
TV
Last ran on Hallmark Movie on 9/14/2019.
Print
Print
Last ran on The Snack in the 09/2019 issue.
Display
Display
Last ran on Mother Nature Network on 9/12/2019.
TV
TV
Last ran on Hallmark Movie on 9/14/2019.
Print
Print
Last ran on The Snack in the 09/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Georgia-Pacific and its subsidiaries.
Display
Display
Last ran on Mother Nature Network on 9/12/2019.
TV
TV
Last ran on Hallmark Movie on 9/14/2019.
Print
Print
Last ran on The Snack in the 09/2019 issue.
Display
Display
Last ran on Mother Nature Network on 9/12/2019.
TV
TV
Last ran on Hallmark Movie on 9/14/2019.
Print
Print
Last ran on The Snack in the 09/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Georgia-Pacific Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Georgia-Pacific Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Georgia-Pacific campaigns first seen Feb 2019.
Georgia-Pacific launched campaigns supporting 3 new product lines in the last twelve months, including Aria Toilet Paper (Division).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,181 new product launches overall.
Georgia-Pacific campaigns first seen Feb 2019.
Georgia-Pacific launched campaigns supporting 3 new product lines in the last twelve months, including Aria Toilet Paper (Division).