Glaceau Advertiser Profile


Glaceau
Water
260 Madison Avenue, Floor 10, New York, NY US 10016
(212) 545-6000
Glaceau is part of:

Glaceau is part of The Coca-Cola Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Glaceau launched and advertised 3 new products in the past twelve months.

We have 52 people on file in marketing roles at Glaceau, and 53 at their agencies.

Summary


Glaceau is part of The Coca-Cola Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Glaceau launched and advertised 3 new products in the past twelve months.

We have 52 people on file in marketing roles at Glaceau, and 53 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 105 decision makers for you to contact at Glaceau, including Executives, Strategists, Media Buyers and Agency contacts.


David G.
Chief Digital Officer

Amanda D.
Senior Director of Shopper Strategy

Joshua R.
Connections Digital Strategy Lead

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 105 decision makers for you to contact at Glaceau, including Executives, Strategists, Media Buyers and Agency contacts.


David G.
Chief Digital Officer

Amanda D.
Senior Director of Shopper Strategy

Joshua R.
Connections Digital Strategy Lead

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Glaceau and its subsidiaries.
Video
Video
Last ran on Harper's Bazaar on 7/15/2019.
TV
TV
Last ran on MTV2 on 7/19/2019.
Print
Print
Last ran on People in the 07/2019 issue.
Video
Video
Last ran on Harper's Bazaar on 7/15/2019.
TV
TV
Last ran on MTV2 on 7/19/2019.
Print
Print
Last ran on People in the 07/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Glaceau and its subsidiaries.
Video
Video
Last ran on Harper's Bazaar on 7/15/2019.
TV
TV
Last ran on MTV2 on 7/19/2019.
Print
Print
Last ran on People in the 07/2019 issue.
Video
Video
Last ran on Harper's Bazaar on 7/15/2019.
TV
TV
Last ran on MTV2 on 7/19/2019.
Print
Print
Last ran on People in the 07/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Glaceau Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Glaceau Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,130 new product launches overall.
Glaceau campaigns first seen Aug 2018.
Glaceau launched campaigns supporting 3 new product lines in the last twelve months, including Glaceau Vitamin Water Zero.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,130 new product launches overall.
Glaceau campaigns first seen Aug 2018.
Glaceau launched campaigns supporting 3 new product lines in the last twelve months, including Glaceau Vitamin Water Zero.